Retail Trends

Why You Must Deliver an Experience When Marketing to Millennials

Marketing to millennials has been a challenge: we know social media and omnichannel retailing are important, but just how do we get the message out? The key lies in the experience.

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Is Your Store’s Website Ready for Black Friday?

Black Friday is the biggest, most important day of the year for most retailers. With more sales happening online now than ever before, it’s crucial that your store’s website is equipped to handle the traffic. How can you make sure you’ll be ready?

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What Netflix and Hulu Have Taught Us about Omnichannel

In modern retail, if you’re not able to sell to any customer, anywhere, you’re potentially losing out on business. Just tale streaming video services as an example: giving consumers the ability to watch their favorite shows and movies however they choose has forced major traditional television networks to revitalize their business model.

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[Guest Blog] EMV: the Tip of the Credit Card Security Iceberg

Chris Bovi, Systems Sales Manager, is here to explain what EMV is, how it affects your store, what MBS is doing to address it and other pressing security issues for collegiate retailers.

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[Guest Blog] What We Learned at the Sales Meeting, and What It Means for Your Store

If you’ve worked for stores in or near Massachusetts for very long, you probably already know Eric Browning, Eastern Region Sales Manager. Eric and his fellow sales people came to MBS headquarters for our annual Sales Meeting, where they honed their skills and picked up some new tools of the trade to help stores in their regions succeed. Eric shares why he looks forward to going, what he learned and how he plans to use it.

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The Real Cost Behind Loss Prevention

There is not a corner of the retail world immune to theft. College stores have to be just as vigilant to prevent theft as big box stores and other retailers, if not more so.

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Embrace Ecommerce, Because Brick-and-mortar Isn’t Going Anywhere

There are many things in life that require an “either/or” attitude. Luckily, choosing between operating a physical location and an eCommerce site isn’t (and shouldn’t) be one of them! Here’s why you should focus on both — and even try to bring some of the best parts about online shopping into your brick-and-mortar store.

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The Art of Table Presentation

Floor tables are a great way to boost traffic and showcase product you want to move. With a few tricks, making them more effective is easier than you might think.

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Why Students and Faculty are Behind Digital Learning, and How You Can Help

Recent studies have shown that faculty and students alike are finally rallying behind the benefits of technology and digital learning. Make sure that trend doesn’t cut your store out of the loop:

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[Graphic] Trends in Textbook Rental

More and more students want rental these days. So why is that, and where do they get their rental books from?

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