about 2 weeks ago - No comments
High school graduates often have a mile-long wish list as they head off to college. From dorm décor to textbooks, there’s a lot they need to start the next phase in their educational career. What if there was a way to make it easier for families to stock up while gaining the revenue from all…
about 1 month ago - No comments
Zombies, vampires and wizards – oh my! With an array of popular television shows, movies and even video games all featuring superhuman casts, sci-fi has quickly become the latest craze among college students. What once was a genre just for the eccentric has now become mainstream, and it’s chic to be a geek! So, our…
about 2 months ago - No comments
It’s important to develop a relationship not only with the students on campus, but with your community members, as well. This month, we’ve created a Marketing Plan that will help you do just that! The Buy Local movement has gained significant traction over the past year and people are eager to support local businesses, especially…
about 6 months ago - No comments
Getting students excited about spending money on textbooks is a near impossible task. But getting them excited about saving money on textbooks is another story! Our December Marketing Plan is dedicated to helping you educate students on all the advantages your store offers them over the competition. Using an easy-to-understand football theme, we’ve created a…
about 7 months ago - 4 comments
Getting students excited about textbook buyback can be a challenge – especially at the end of fall semester, when finishing finals and holiday fun are the only items on their to-do list. So, we’ve come up with a fun approach to this year’s event: A Last Chance for Cash Buyback Bash! This lighthearted theme capitalizes…
about 8 months ago - No comments
Buyback is one of the most important events at your store, and there’s no denying that it now faces competition from both online retailers and rogue buyers. To keep students coming back, you need new and fresh ways to appeal to them. How can your store accomplish this, you ask? With a Buyback Election, of…
about 8 months ago - No comments
Because National Student Day is celebrated in October, Tri-County Technical College Campus Store chooses a charity to support each year during this time. In the past, the store has collected pet food for a local animal shelter as well as diapers and wipes for a nearby non-profit organization. While trying to decide what they should…
about 10 months ago - 1 comment
The Olympics are always fun to watch, but have you ever wished you could participate? Give your students the chance to go for the gold by hosting your own Bookstore Games! This month’s Marketing Plan is designed to help you have some fun with students. Show them that you’re here to help them with more…
about 1 year ago - 2 comments
Nyla Woolard, manager of Black Hawk College Bookstore, is always trying to keep up with the latest trends. So, when she saw that the April Marketing Plan on Foreword Online included Facebook Cover Photos based on what’s popular with today’s students, she knew she had to implement one for buyback. “They were all so cute…
about 1 year ago - No comments
It’s time for the next Monthly Marketing Plan, and this one is sure to keep students connected to your store all summer long! We’ve created a T-shirt Design Contest that can be implemented in just 7 easy steps and we’re here to help you along the way! In fact, we’ve created all of the marketing…