Archives for eCommerce

The State of eCommerce in 2016 [Infographic]

You’ve heard that eCommerce is the future for retailers, but how’s it doing in the present? Just look at the numbers.

Read More

Mobile Stats Your Store Should Know

Improving sales is something that’s important for every store, and eCommerce is one of many great ways to make that happen. Unfortunately, it can seem like a daunting aspect of the industry that’s difficult to fully understand and utilize in college retail.

Read More

How Your In-store Planning Can Help You Build Your Digital Experience

You know what it takes to build an appealing storefront. Your window display and floor need to be appealing enough to entice shoppers, and you need to highlight the right merchandise at the right price to seal the sale. That same thought process can also be a huge driving force behind your digital store.

Read More

How to Determine What to Promote Online

Deciding what message(s) you want to push online can be tricky. What items do you want to promote? How should you go about compiling those promotions? In this post, we attempt to find out what the answers to those questions should be:

Read More

Small Business Trends & How MBS Can Help You Take Advantage of Them

The way to run a small business, in your case a college bookstore, is changing constantly. But we can help. In this article, we discuss some emerging small business trends, and how MBS can aid you in your search to navigate this evolving industry:

Read More

The Top Five Benefits of eCommerce in College Retail

There was a time when your store was just your store. But with the majority of college students checking online before shopping for books, it’s more important than ever to have a web store. If you don’t have one, here’s what you’re missing:

Read More

Embrace Ecommerce, Because Brick-and-mortar Isn’t Going Anywhere

There are many things in life that require an “either/or” attitude. Luckily, choosing between operating a physical location and an eCommerce site isn’t (and shouldn’t) be one of them! Here’s why you should focus on both — and even try to bring some of the best parts about online shopping into your brick-and-mortar store.

Read More

Why Mobile Apps Are Taking off and You Need to Have One

Mobile shopping is so popular with college-age consumers that stores without a mobile app are missing out on market share. Find out how much:

Read More

Big Brands Luring Online Shoppers Offline

The following article, Luring Online Shoppers Offline, was written by Stephanie Clifford for The New York Times. As online shopping has surged, traditional retailers have lost millions in sales to so-called …

Read More

2012 Back-to-School Budget Predictions

To further examine how the state of the U.S. economy will impact Americans’ back-to-school and back-to-college spending plans, we reached out to our friends at BIGinsight for their, well…insights. See what they had to say:

Read More