Archives for facebook

Do Images Increase Facebook Engagement?

We all know images make a difference when trying to get customers to interact with you on Facebook. But how big of a difference do they really make? Come see:

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What’s New on Social Media Sites

What are the latest features from Facebook, Twitter, LinkedIn, Pinterest, Google+ and Instagram?

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What’s the Real Reason So Many People Use Social Media?

Social media often turns into a competition to see who can get the most attention for the things they have to say. But what if you removed the numbers from a site like Facebook? Come in and find out!

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Is the Era of Free Social Media Marketing Ending?

People might not like it, but social media outlets may become even more reliant on “pay-to-play” models. How will this affect your business? Come read and find out for yourself:

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How to Get Started on Social Media for Absolute Beginners

You’ve seen a lot of posts about using your social media on Foreword Online. Here’s one to help you get started in the first place:

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Where to Begin with Social Media

Looking to start a social media account for your store? We’ve found an article we think can help! Read more:

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Need to Rethink Your Facebook Strategy?

Have you been slacking off when it comes to updating your brand’s Facebook strategy? Have you been working with the same strategy since before the introduction of Timelines? You’re not alone. Read more:

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A Video is Worth a Million Words

On the “a picture is worth a thousand words” scale, where does video rank? Well, according to Dr. James McQuivey of Forrester Research, just one minute of video is worth about 1.8 million words. How can you use video to connect with your customers? Here are a few examples from other college stores:

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Social Media Tips That Work — and You Probably Aren’t Using

Everyone knows social media is a great way to get connected with your audience, but not everyone uses it in the most effective ways. Here are great ways to improve engagement with students that not everybody uses, but everybody should. For more:

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Bigger Isn’t Always Better When Posting

Is there an overall rule to what length a post should be? The 140 character limit for Twitter may seem like a clear guideline, but does it mean you should aim for as close to the max as possible? The answer may surprise you:

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