April Marketing Plan

April Marketing Plan

Looking for a way to thank your customers for their continued support? Try a Customer Loyalty Month!
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Longtime Retailers Reminisce

Longtime Retailers Reminisce

In their combined 40+ years of experience, Kelly Swanson and Romy Paule have seen a lot of change in the industry.
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Share on Foreword Online

Want to be featured on Foreword Online? Send us a line telling us about your unique event, promotion or strategy!
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What’s Responsible for Lost Time at Work [Infographic]

What tasks are most distracting us from getting all of our work done in a timely fashion? Check out this infographic to find out:

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Three Ways to Make Grade-A Social Media Content on a Hamburger Timeframe

When you promote your store on social media, do you wish your content was juicy, enticing and buzzworthy like a good steak?

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Is Digital Officially More Popular Than Print?

For the first time ever, one major publisher has reported sales of digital course materials surpassing those of print. Check out our story to see who it was, and how your store can prepare for the digital revolution that may have just officially arrived:

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If You Don’t Get on Snapchat Soon, It’ll Be Too Late

Snapchat is here to stay. Here’s why now is the time to join, because if you don’t hop on the bandwagon soon, all the spots might get taken up:

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De Anza, Foothill College Directors Reminisce About Decades in Books

In their combined 40+ years of experience, De Anza College Bookstore Director Kelly Swanson and Foothill College Bookstore Director Romy Paule have seen a lot of change in the industry.

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How Giving Back Can Get More Sales for Your Store

It might sound like it’s missing the point of volunteering, but looking for opportunities your store can help people out may be more than just an opportunity to give back — it can be a sound business choice.

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Mobile Stats Your Store Should Know

Improving sales is something that’s important for every store, and eCommerce is one of many great ways to make that happen. Unfortunately, it can seem like a daunting aspect of the industry that’s difficult to fully understand and utilize in college retail.

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Turning Customers into Brand Ambassadors for Your Store

You already know how important it is to keep your current customers happy, but did you realize that they can be instrumental in reaching new customers? Learn four ways to attract additional business and increase sales by tapping into your existing customer network:

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Exploring Arc: Watch the Webinar Recap

Did you miss any of our “Exploring Arc” webinar presentations? Do you just want to watch them again? You’re in luck.

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Foreword Turns 5: And the Winner Is…

Last week, we held a contest to register to win a free, customized marketing plan in honor of our fifth anniversary. Today, we announce the lucky store!

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