March Marketing Plan

March Marketing Plan

Hit a Grand Slam and score some loyalty for your store with a baseball-themed sale in this month's marketing plan!
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MSU Billings Ups Opening Buyback Sales by 50%

MSU Billings Ups Opening Buyback Sales by 50%

Opening buyback events often see lower sales — Jackets and Co. set out to change that!
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1,000 Posts!

For the past few years, we’ve shared articles and tips on a variety of subjects related to collegiate retail. Thanks for sticking with us — we can’t wait to bring you the next 1000 posts. Take a trip down memory lane with us while we revisit some of our most popular posts:

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Why Email Isn’t Going Anywhere and You Need to Use It

You may have heard email is a dwindling method of reaching customers. But it’s still alive and well, and needs to be part of your communication strategy to reach students. Find out why:

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How to Add a CTA Button to Your Facebook Page

Is your store taking advantage of Facebook’s new call to action button? It could be the reason you get your next customer! Check out how to set it up:

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Start Your Own Instagram Hashtag

Continuing to expand your social media efforts beyond Facebook and Twitter is an important step for most stores, especially those with large followings. The first place you then need to …

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MSU Billings Improves Opening Buyback Sales by 50%

When stores host them, opening buyback events often see comparatively lower sales. Jackets & Co. set out to change that with a heavy promotional push, and they saw results. Read more:

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5 Quick Ways to Be Greener

Happy spring! Start the season on the right foot by reducing your footprint — with just a few small changes, your store can make a big impact on the environment. Find out how:

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3 Social Media Hearing Aids You Can’t Listen Without

You hear a lot about “social listening,” or paying attention to what people are saying about your store, your brand or your merchandise and reacting accordingly. Check out some tools that can make it easier:

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Let Your Customers Know You Love Them

So what if it’s nearly a year until Valentine’s Day rolls around again? *Any* time can be the perfect time to show your customers how much you love and appreciate them! Find out how:

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What is Meerkat?

A new app called Meerkat has been the most talked about thing in social media this week. So what is it and how does it work?

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University Store Educates Their Customers with Apple Workshops

Since they’re an Apple-affiliated store, the University Store at the University of Wyoming wanted to do something to help get them accustomed to their new technology. Come see what they did to help out:

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