Foreword Online

Ideas, information and industry news for collegiate retailers



Lori Reese

About Lori Reese

Lori Reese is a Marketing Copywriter with MBS. She has more than 15 years’ experience teaching in college and K-12 classrooms. In her free time, she loves reading, creative writing and playing with her three-legged cat, Boss.

Recent articles by Lori Reese

What Accounts for Towson's Soaring Success?

Posted by Lori Reese on 10/16/17 5:30 AM

Some call it inclusive access, others all-inclusive. At Towson University, the program that builds textbook charges into course fees is called direct access. Whatever name you choose, there’s no doubt that University Store Director Stacy Elofir’s decision to use the model has been a boon for the retailer, the students and the school.  

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3 Ways You Need to Reach Faculty About Adoptions

Posted by Lori Reese on 10/13/17 5:30 AM

In my first week at MBS, I told a colleague something about faculty adoptions that stunned him. He was writing a blog about why it’s essential for bookstores to get all their adoptions in early.

“Impossible,” I said.

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5 Ways You Need to Spotlight Students’ Bottom Line

Posted by Lori Reese on 10/12/17 5:30 AM

Winning the heart of today’s student means showing you care about the two things: money and career.

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Embrace Adventure: Register Now for Session 2 of MBS Systems Free Training Fall Forums

Posted by Lori Reese on 10/11/17 5:30 AM

Whether you have questions about our retail management suite, Arc, want to find out how to make the most of your POS Software or are simply looking for a chance to mix and mingle with industry pros, MBS Systems Free Training Fall Forums has something for you. Journey to Session 2 Oct. 31 – Nov. 2.

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3 Keys to Employee Excellence

Posted by Lori Reese on 10/9/17 5:30 AM

Gas stations and big-box stores aren’t the first things that come to mind when you think of employee satisfaction. Yet, that’s something QuickTrip, Costco and Trader Joe’s have in common.

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Alphabetically Challenged: Another Reason Students Fail to Buy Textbooks

Posted by Lori Reese on 10/6/17 5:30 AM

Recently, a former colleague posted a gripe on Facebook illustrating a generation gap that partly explains why students aren’t buying textbooks: Of his 100-plus freshmen at a competitive southeast state school, only two knew the definition of a verb.

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Adopt What? 3 Secrets You Need to Know About Faculty

Posted by Lori Reese on 10/5/17 5:30 AM

First, an apology: Before I started working for MBS, I spent more than a decade in college classrooms oblivious to the needs of campus retailers. Although I can’t speak for all faculty members, I doubt my ignorance was unique.

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This Holiday Season, Host a Frugal Feast

Posted by Lori Reese on 10/2/17 5:30 AM

College-style culinary skills are hard won. It takes months of trial and error with a dorm room kitchen set — coffee mug, soup spoon, sugar packets — to create concoctions that satisfy students’ cravings. What’s more, circumstances usually force the average student to work on a micro-budget of a few dollars or less, increasing the challenge. This holiday season inspire a pilgrimage to your store. Host a Frugal Feast — a recipe contest, taste test and sale all in one. 

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The Life of a College Store Retailer

Posted by Lori Reese on 9/28/17 5:30 AM
Do your colleagues understand all you do?
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Include Food

Posted by Lori Reese on 9/26/17 5:30 AM

Salty, sweet or protein-rich: food is guaranteed to drive students into your store morning, noon and night.

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