Foreword Online

Ideas, information and industry news for collegiate retailers



Linked Together

Posted by Liz Schulte on 5/19/17 5:30 AM

We don’t talk a lot about LinkedIn. It is not a platform designed to connect retail to customers. If you were looking for information on a big sale your favorite store was having, LinkedIn wouldn’t be your first choice — or even your fifth choice. Chances are, you’d never turn to the site. While it is not a natural fit for marketing your college store to students, there is still benefit to being active on the site. Here are three ways LinkedIn can help you grow professionally.

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