We share a monthly marketing plan at the beginning of every month designed to increase store traffic and boost student trust and engagement. Included in the plans are posters, flyers, examples social media posts and more so your store has everything it needs for a spectacular event. As you develop your store’s marketing idea for 2018, check out our top five most popular monthly marketing plans in 2017.
Think, Plan, Do Monthly Marketing Plan
Coming across a fun marketing idea when it is too late to implement is disappointing. As the year progresses, there are naturally times when setting up marketing events is easier than others, but the good ideas rarely seem to fall in those moments. Take advantage of one of the slower times of the year by making a plan. In this monthly marketing plan, instead of offering a single idea, we have 10 social media marketing events you can personalize and line up throughout the year to fit your schedule.
April Showers Bring May Flowers Customer Appreciation Sale
Host an April Showers Bring May Flowers customer appreciation extravaganza; your opportunity to make sales and motivate the troops as buyback approaches. Buyback season brings a captive audience with money in hand. Create the opportunity to entice additional customers through the door by showing your appreciation for their business.
Make It a Date With Your Store
Valentine’s Day is about more than chocolates and roses. It’s also an opportunity for you to "Make It a Date with Your Store" with a special sale and fun social media campaign. This year, you are going to light the spark for your sales, involve your customers and get the campus talking about the store’s enormous mixer and sale that will have customers rushing through your doors.
New Student Midnight Markdown
The start of the school year is prime time to cultivate loyalty among new customers. Don’t wait until rush to reach out. Plan a treat for newcomers now that you can advertise during orientation and schedule early in the year.
Mystery May
You don’t need to live at 221B Baker Street to love a good mystery. As the semester winds to a close, it is a busy time for everyone on campus. Keep this month’s event simple, engaging and easy to manage with one or all of these ideas for a terrific Mystery May event designed to bring people into your store without taking up a lot of time.
To get more marketing plans and ideas, check out our archive of the last six years of events here.
