Foreword Online

Ideas, information and industry news for collegiate retailers

Give Your Campus Store a Retail Edge

Posted by Liz Schulte on 9/30/20 6:30 AM
Topics: college bookstore industry trends, benefits of online retail, college bookstore ecommerce

What does your college store website tell shoppers about your store? As the COVID-19 pandemic swept across the world, eCommerce sites became the only connection to customers for many retail stores. More so than ever before, your store website is a vitally important revenue source.

Give your campus the retail edgeWhen campuses closed was your college store website up to the challenge?

Almost overnight, it was essential that college stores could easily offer and manage all of their merchandise online. From clothing and uniforms to supplies and textbooks, students should be able to get the same products and deals on your website as they could get in your store.

Our eCommerce solution, inSite, gives stores the flexibility and control they need to keep up with the demands of online shopping. Stores can choose from our affordable solutions and save a significant amount in support fees while benefiting from a higher level of service.

“My director, Patrick Sorelle, and I have said so many times that we don’t know what we would have done without the MBS technology. It gives so much flexibility and allows us to be creative in how we communicate with students. Responsive web design is huge. Some of our students don’t have a laptop. They will look at our site from a device. That user experience needs to be good or they will get frustrated. The quality of the technology MBS provides really helps us have clear communication with students and provide them with the level of service they expect from the store.” NWTC Bookstore and The Buzz Coffee Shop Manager Gretchen Bonnema

Watch the video to learn more about how MBS inSite helps stores streamline merchandise sales.

With inSite, your store can:  

  • Control how customers view merchandise
  • Improve search with extensive merchandise filtering options
  • Highlight specific merchandise to increase sales
  • Give customers a voice with ratings and reviews
  • Promote online sales with promo codes
  • Streamline the checkout process and accept proprietary tenders, including financial aid and campus cards

If you would like to learn more about MBS inSite, check out additional resources here.


Find out how MBS can help you reduce overhead, save students money and  streamline operations with a tailored retail management system. Learn More


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