Foreword Online

Ideas, information and industry news for collegiate retailers



Energize Customers With a Brain Food Sale During Finals

Posted by Lori Reese on 12/5/18 8:30 AM

Studies show that Generation Z — who comprise the bulk of young people entering college now —  have well-informed appetites. These kids were raised on public service messages intended to counter the rise in obesity and diabetes. When Gen Z students are hungry for a snack, they look for nutritious options first. That’s good reason to drive traffic into your store with an easy marketing campaign about the health food you offer, especially as finals approach.

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Include Food

Posted by Lori Reese on 7/19/18 5:30 AM

Salty, sweet or protein-rich: food is guaranteed to drive students into your store morning, noon and night.

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