Whether you are just starting your store’s loyalty program or growing its membership, there are some steps you can take to help participation take off. Here are three simple ideas that will benefit campus stores of every size.
Whether you are just starting your store’s loyalty program or growing its membership, there are some steps you can take to help participation take off. Here are three simple ideas that will benefit campus stores of every size.
Whether customers are shopping online or in your brick-and-mortar store, a strong loyalty program can help encourage repeat visits and more frequent purchases. Today we are going to look at how you can develop a loyalty program students will love and a few ways to promote it to the campus community.
Topics: college stores, collegiate retail, loyalty program
For Wichita State University, the Shocker Store is more than a collegiate retail hub. It’s a place that fans, alumni and students associate with a sense of belonging. Director Andi Stipp fosters this reputation with a college store loyalty program called Shocker Rewards. We sat down with Ms. Stipp to talk about marketing a campus bookstore with loyalty rewards and why delighted customers are the best measure of a program’s success.
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