MBS Foreword

Ideas, information and industry news for collegiate retailers

It's Lights, Camera, Action at Bloomsburg University Store

Posted by Stephanie Kubas on 2/10/13, 10:00 PM

We all know textbook rush and buyback get a bad rap with students. With this understanding, Bloomsburg University Store is continually looking for new and creative ways to change perception during these events. For example, after attending a CAMEX five years ago, the store decided to implement one of the ideas that had been suggested by a colleague; they installed a camera to broadcast a live feed of the line during rush.

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Kutztown University Student Bookstore Enhances Their Image with New Rush Promotion

Posted by admin on 1/29/12, 10:00 PM

Dedicated to offering affordable course materials, Kutztown University Student Bookstore gives away free textbooks each semester. But, to keep it fun for students, they find a new way to present this benefit every so often.

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