Foreword Online

Ideas, information and industry news for collegiate retailers



Hawk's Hub Hands Out Smiles

Posted by Kate Seat on 6/29/14 11:00 PM

 Hawk’s Hub is off to a bright start with their new rental program. They kicked off their first semester of offering rentals by giving students neon smiley-face stickers, with the text “I rented books today!” The simplicity of the design was deliberate, according to Bookstore Manager Nyla Ruccia.

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Kirkwood Bookstore Helps out Habitat for Humanity

Posted by Kate Seat on 6/22/14 11:00 PM

How do you make a visible difference in your community? How about by volunteering to do some manual labor? On May 28, the staff of the Kirkwood Bookstore and EagleTech spent a day in the sun working with Habitat for Humanity. This was the second year that the stores reached out to their staff and students, and got them involved in restoring flood-damaged homes.

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The Blue Colt Bookstore Switches Gears During Buyback

Posted by Kate Seat on 6/15/14 11:00 PM

Buyback can be a tense time for everyone, so why not switch gears and make it a little more fun? The Blue Colt Bookstore did just that when they decided to offer their students a chance to win one of eight retro-styled bicycles, just for coming in and selling back their textbooks.

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Celebrating Dads

Posted by Kate Seat on 6/12/14 11:00 PM

Whether you owe him your abiding love for baseball, or the fact that you can operate a motor vehicle in a semi-responsible fashion, your dad is undoubtedly a big part of who you are today. This Sunday, if you can, take the opportunity to let him know how much you appreciate everything he’s done for you over the years.

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Univ. of Hawai‘i at Mānoa Bookstore Shows "HI Pride"

Posted by Kate Seat on 6/8/14 11:00 PM
University of Hawai'i at Manoa Bookstore asked students to design a shirt representing what HI Pride means to them during their 2014 HI Pride T-Shirt Contest.
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Trick Out My Dorm Room Contest

Posted by Kate Seat on 6/1/14 4:30 AM

Trick Out My Dorm Room Contest

A new dorm room is like a blank canvas, and your incoming students need your help to fill it in! Encourage them to start school in style and gain their loyalty before they even arrive on campus with two fun events that will fill up those empty rooms and inspire some school spirit right from the start. Here’s your chance to highlight your dorm-friendly inventory and awesome accessories as you invite the incoming students to trick out their dorm rooms and upgrade their outfits. To help you attract their attention and get them in your store, we’ve also created a Facebook cover photo and customizable posters to hang up around campus. Although we’ve created these contests with orientation and the beginning of school in mind, you could hold them at any time.

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Swarthmore College Bookstore Redefines “Lab Partners”

Posted by Kate Seat on 5/26/14 11:00 PM

Forget about “Bring Your Daughter to Work Day.” At Swarthmore College Bookstore, every day is “Bring Your Dogs to Work Day.” For the past eight years, Steve Levin, the store’s book manager, has brought his pair of black labs to work with him. The dogs provide stress relief and comfort to students, staff and faculty. They have become a fixture at the store, and one of the most popular attractions for visitors to the campus.

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Auburn University Bookstore Fires up Fans with a Game Day Button Contest

Posted by Kate Seat on 5/18/14 11:00 PM

The Auburn University Bookstore has a long-standing tradition of handing out buttons to football fans who visit the store on Saturday home games. Every set of buttons has a unique slogan, tailored to the individual game. However, coming up with new slogans every year became quite a challenge for the staff.

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Edinboro University Campus Bookstore Increases Social Reach by 642%

Posted by Stephanie Kubas on 5/11/14 11:00 PM

Between Facebook, Twitter and Instagram students are constantly snapping photos and, chances are, most of them are “selfies.” Taking advantage of the latest rage, Edinboro University Campus Bookstore hosted a Selfie Spectacular during buyback as a way to gain student attention and bring them into the store.

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The Big Wheel 500 Brings Big Fun to the T.I.S College Bookstore

Posted by Kate Seat on 5/4/14 11:00 PM

The T.I.S College Bookstore in Bloomington hosted their second annual Big Wheel 500 event on April 24th. The timing was deliberately aimed to coincide with the excitement of two other campus events, the Little 500, an annual bicycle race at the University, and “World’s Greatest College Weekend.” The bookstore had formerly been one of the exclusive ticket retailers for the Little 500, which was a terrific opportunity to promote their branded merchandise, as well as other items.

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