Foreword Online (94)

Build-a-Sundae Bookstore Tour

Posted by Kate Seat on 5/1/14 4:30 AM

The incoming class will begin arriving on campus any day for new student orientation. Build customer loyalty and help overcome any anxiety by giving them a delicious introduction to everything your store has to offer.

We’ve come up with an event, several activities and all the marketing materials you’ll need to make the incoming class feel welcome at your store right from the start.

Connect with these potential customers with daily trivia questions, online crowdsourcing, ice cream-centered social events and then top it all off by combining sundae building with a bookstore tour.

All you have to do is follow our easy instructions to get started!

EIU Bookstore Builds Excitement with Bracket Madness

Posted by Stephanie Kubas on 4/20/14 11:00 PM

Every quarter, EIU University Bookstore initiates a special promotion to highlight their Apple product line. This Spring, staff member Taylor Brandon wanted to create a unique way to not only showcase the store’s Apple merchandise, but also all of the other items they have in stock. After some brainstorming, she developed a seasonal promotion to generate awareness on their offerings by driving traffic.

Be Happy at Buyback

Posted by Stephanie Kubas on 4/1/14 4:30 AM

WCC Bookstore Helps Make Textbooks More Affordable

Posted by Stephanie Kubas on 3/16/14 11:00 PM

When students think of their college bookstore, many simply see dollar signs, thinking only of the place they go to spend money on textbooks. So, as collegiate retailers, you have to work extra hard to change that perception. Waubonsee Community College Bookstore recently came up with a contest that helped prove their dedication to affordability.

UIC Bookstore Increases Online Textbook Reservations by 22%

Posted by Stephanie Kubas on 3/2/14 10:00 PM

With increased competition, it’s more important than ever to advertise the benefits of shopping at your store. One of the many ways college stores are effectively achieving this task is through incentives. For example, UIC Bookstore recently implemented a promotion that encouraged students to use their online textbook reservation program by offering them a free item.

Spruce Up Your Spring with This Social Scavenger Hunt

Posted by Stephanie Kubas on 3/1/14 4:30 AM

For many students, the time between spring break and finals seems to drag on — but not at your store! A campus-wide scavenger hunt is just the thing to get students excited about a new season.

Coker College Bookstore Increases Buyback by 59% with a Sweet Promotion

Posted by admin on 2/23/14 10:00 PM

Students typically have a negative perception of their college bookstore, especially during buyback. So, anything you can do to enhance your image and drive traffic to this important event is essential to your success. Last semester, Emily Phillips, director of campus retail operations at Coker College Bookstore, found a way to accomplish both of these key tasks.

University of Minnesota Bookstores Grows Loyalty with Annual Rose Sale

Posted by Stephanie Kubas on 2/16/14 10:00 PM

Valentine’s Day is a perfect time to celebrate just how thankful you are for your students’ continued support. University of Minnesota Bookstores has found a way to do that successfully while building engagement and generating sales at the same time. In fact, the store has been using the same promotion for so long now that it’s become a part of campus culture, according to Kari Erpenbach, marketing manager.

The Co-op Store Gets Students Engaged with Buyback

Posted by admin on 2/9/14 10:00 PM

One of the best things about this close-knit industry is the willingness of college stores to band together; to share ideas in the interest of helping others succeed. In fact, that’s the very concept that Foreword Online was founded upon.

Winning Over Faculty for Successful Textbook Adoption

Posted by Stephanie Kubas on 2/1/14 4:30 AM

Educate

Adoptions may seem like a simple task to your store, but for a faculty member who spends their time focused on classwork and grading, that may not be the case. The best way to help them understand the importance of their course material decisions is to explain it in a way that they can understand. That’s easier said than done, however, when you have a full to-do list. So we’re here to help with several new flyers you can use to spread the word about the significance of early adoptions, the choosing of low-cost course materials and the promoting of the campus bookstore as a viable shopping option to students. Many of them are customizable, so you can add in personalized instructions based on your store’s process! Download them now to see for yourself!

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Build-a-Sundae Bookstore Tour

EIU Bookstore Builds Excitement with Bracket Madness

Be Happy at Buyback

WCC Bookstore Helps Make Textbooks More Affordable

UIC Bookstore Increases Online Textbook Reservations by 22%

Spruce Up Your Spring with This Social Scavenger Hunt

Coker College Bookstore Increases Buyback by 59% with a Sweet Promotion

University of Minnesota Bookstores Grows Loyalty with Annual Rose Sale

The Co-op Store Gets Students Engaged with Buyback

Winning Over Faculty for Successful Textbook Adoption

Educate

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