Topics: student engagement, campus bookstore, esports gear
How can campus stores participate in the gaming market? There are many ways that you can dive into these markets, but we suggest beginning with carrying video games in the store. This gives the 70 percent of student gamers a quick and easy location for purchasing new titles. It also gives new and returning students the opportunity to grab games when they come in to purchase next term’s books.
Gen Z is filling your campus bookstores and will account for 40 percent of all your customers by the year 2020. Although millennials and Gen Z have many similarities, they respond differently to marketing tactics. We put together a comprehensive guide for college stores on how to market to Gen Z students to help your campus bookstore reach them.
“You’re a wizard, Tim,” are the words I wish I heard when I was an eleven-year-old boy, hoping to leave the monotony of muggle life, by being whisked away to the Hogwarts School of Witchcraft and Wizardry. Unfortunately, this didn’t happen, instead a studious Ravenclaw like me ended up writing about it for Foreword Online. Our fellow wizards at BYU-Idaho reinvigorate the spirit of Harry Potter each year by throwing a Golden Snitch Scavenger Hunt. Witches and wizards across campus flock to get their hands on the golden snitch and join in the fun.
Topics: campus bookstore, MBS InSite, inSIte Security Suite
Your website is your online business card; If you want customers to choose you as their textbook provider, it must draw them every semester. Websites are an interactive point of entry for customers to your business, so yours should be intuitive and relatable.
Topics: campus bookstore, College esports, esports gear
Twenty years ago, if you called video gaming a sport, people would think… why? It would sound outlandish that video games would become so prominent in society that they’re considered a professional sport. Times have changed as esports are here and they aren’t going away anytime soon. Worldwide viewer counts exceed nearly all traditional sports. The purview of gaming used to be a group of nerdy kids hanging out together in their parent’s basement with snacks and sodas, playing the latest game in a LAN party. Now gaming tournaments take place on massive stages before a cheering audience.
Topics: campus bookstore, NaNoWriMo, NaNoWriMo Prep
National Novel Writing Month (NaNoWriMo) is on the horizon. Students will flock to their pens and keyboards to work on their submission, however, one thing every NaNoWriMo participant needs is a quiet place to write. This is a great opportunity for campus bookstores to connect with students and offer helpful resources for NaNoWriMo prep.
Topics: MBS Systems, MBS Arc, campus bookstore
Arc, or Advanced Retail Center, functions as a hub managing textbook and merchandise inventory, invoice and sales processing, monthly accounting and analyzing store data. Its interface allows you to find the information you need quickly. Below, find ways to speed up your workflow with Arc.
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