--- title: MBS Foreword | bookstore marketing plan description: bookstore marketing plan | Ideas, information and industry news for collegiate retailers --- - [Home](https://foreword.mbsbooks.com) - [View All Posts](https://foreword.mbsbooks.com/all) - [Visit mbsbooks.com](https://www.mbsbooks.com/) [![MBS Foreword](https://foreword.mbsbooks.com/hs-fs/hubfs/Foreword_Online/logos/fo-logo-whiteblue-400x87-nj-26080601.png?width=400&name=fo-logo-whiteblue-400x87-nj-26080601.png "MBS Foreword")](https://foreword.mbsbooks.com) # Ideas, information and industry news for collegiate retailers ### Articles tagged "Bookstore-marketing-plan" ## [Drive Student Traffic This Spring With Fun College Store Events](https://foreword.mbsbooks.com/drive-student-traffic-this-spring-with-fun-college-store-events) Posted by [Liz Schulte](https://foreword.mbsbooks.com/author/liz-schulte) on 2/19/24, 7:00 AM Topics: [bookstore events](https://foreword.mbsbooks.com/topic/bookstore-events), [marketing to college students](https://foreword.mbsbooks.com/topic/marketing-to-college-students), [bookstore marketing plan](https://foreword.mbsbooks.com/topic/bookstore-marketing-plan) As the cold begins to thaw and the sun shines a little longer each day, it’s a great time to plan some fun in-store events and online promotions. We have gathered some of our best ideas and marketing plans to help you schedule memorable spring events. [Read More](https://foreword.mbsbooks.com/drive-student-traffic-this-spring-with-fun-college-store-events) ## [5 Ways Student Employees Can Help With College Store Social Media](https://foreword.mbsbooks.com/student-employees-help-with-college-store-social-media) Posted by [Liz Schulte](https://foreword.mbsbooks.com/author/liz-schulte) on 8/23/21, 6:15 AM Topics: [college bookstore marketing](https://foreword.mbsbooks.com/topic/college-bookstore-marketing), [college bookstore social media](https://foreword.mbsbooks.com/topic/college-bookstore-social-media), [bookstore marketing plan](https://foreword.mbsbooks.com/topic/bookstore-marketing-plan) College stores can benefit from using social media to market to students. However, finding the time each day, week and month to fully maintain your social media pages can be a challenge. One way college store managers can maintain a robust social media presence without taking on a lot of extra work is to recruit student help. [Read More](https://foreword.mbsbooks.com/student-employees-help-with-college-store-social-media) ## [How to Help Students Understand the Importance of Course Materials Marketing Plan](https://foreword.mbsbooks.com/how-to-help-students-understand-the-importance-of-course-materials-marketing-plan) Posted by [Liz Schulte](https://foreword.mbsbooks.com/author/liz-schulte) on 1/6/21, 6:30 AM Topics: [textbook industry trends](https://foreword.mbsbooks.com/topic/textbook-industry-trends), [college bookstore social media](https://foreword.mbsbooks.com/topic/college-bookstore-social-media), [bookstore marketing plan](https://foreword.mbsbooks.com/topic/bookstore-marketing-plan) Students who are prepared for their classes have a better chance of mastering the subject, especially with the rise of online learning. Why are so many students choosing not to purchase course materials? The usual reasons are the cost is too high, the professor doesn’t use the book or the student has heard from friends that the book isn’t necessary for the course. With many schools relying on online learning, course materials are more important than ever to student success. So, how can the bookstore help students understand the importance of course materials? [Read More](https://foreword.mbsbooks.com/how-to-help-students-understand-the-importance-of-course-materials-marketing-plan) [View All Posts](https://foreword.mbsbooks.com/all) ### Subscribe for updates ### Share your experience [Contact our editorial team](mailto:mktgserv@mbsbooks.com?Subject=Foreword) to set up an interview or to contribute a guest post. ### Most popular posts ### Most popular topics - [college bookstore industry trends (60)](https://foreword.mbsbooks.com/topic/college-bookstore-industry-trends) - [campus bookstore marketing (29)](https://foreword.mbsbooks.com/topic/campus-bookstore-marketing) - [wholesale textbook ordering (28)](https://foreword.mbsbooks.com/topic/wholesale-textbook-ordering) - [textbook industry trends (27)](https://foreword.mbsbooks.com/topic/textbook-industry-trends) - [college bookstore system (25)](https://foreword.mbsbooks.com/topic/college-bookstore-system) #### Contact MBS **Customer Service** 800-325-0530 cserv@mbsbooks.com **Order Processing** 800-325-0577 [![Go to mbsbooks.com](https://foreword.mbsbooks.com/hs-fs/hubfs/Foreword_Online/logos/fo-mbs-logo-footer-240116-1.png?width=103&name=fo-mbs-logo-footer-240116-1.png "Go to mbsbooks.com")](http://www.mbsbooks.com/) #### Stay Connected With Us As MBS’ signature publication, Foreword is dedicated to offering daily industry insight and cutting-edge news that keep college retailers ahead of the curve. 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