Foreword Online

Ideas, information and industry news for collegiate retailers

Turn Black Friday into Green Friday to Support Charities

Posted by Dean Asher on 10/3/16 5:00 AM

Black Friday is traditionally the biggest day of the year for the bulk of the retail world. Although your store actually has its big day at some point in the late summer or early fall, there's no reason you can't get in on the day-after-Thanksgiving action.

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The Rocker Shop Celebrates National Student Day

Posted by Joe Clarkin on 10/18/15 11:00 PM

Every October, National Student Day is celebrated at college stores around the country. For the third year in a row, the Rocker Shop on the campus of the South Dakota School of Mines & Technology got in the holiday spirit and put together their own event to show their appreciation for their students. This year, they celebrated their students in a couple of ways.

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The Wisconsin Red Shirt Allows Alumni to Give Back

Posted by Joe Clarkin on 9/27/15 11:00 PM

In 2008, the University of Wisconsin Alumni Association was looking for a fun and incentivized way get Badger graduates involved in scholarship fundraising. What they came up with was fairly simple, but the response they got was outstanding. The idea they settled on was a t-shirt that would be uniquely designed before each school year, and then retired as the next year’s shirt went on sale. They decided to call their creation the "Red Shirt,” in honor of the school’s primary color that is prominently featured on each iteration.

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MBS Salutes Our Newest Citizens

Posted by Dean Asher on 6/17/15 12:00 AM

MBS is dedicated to its employees and to celebrating diversity. That's why, during our company barbecue June 13, we took some time out to honor the 61 men and women who have earned their United States citizenship since coming to work with us.

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MBS Helps Strike out ALS

Posted by Dean Asher on 8/26/14 11:00 PM

Several people at MBS took the plunge recently and participated in the Ice Bucket Challenge.

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College Stores Promote Breast Cancer Awareness

Posted by admin on 10/29/13 11:00 PM

College store across the country promote breast cancer awareness and some use our marketing plan to give them a leg up on the effort. 

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