Foreword Online

Ideas, information and industry news for collegiate retailers



The Duck Store Encourages Students to Let Their Personality Shine at Graduation

Posted by admin on 7/4/11 11:00 PM

After noticing a dramatic decrease in attendance at their main commencement ceremony, the University of Oregon recently decided to take another look at their traditional approach and identify room for improvement.

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Freshman Scavenger Hunt

Posted by Stephanie Kubas on 7/1/11 9:38 AM

Gaining your student’s loyalty from the first day of their college experience is essential to your store’s long-term success.  Acquaint students with the services your store has to offer, while helping them navigate the campus, through an interactive Scavenger Hunt.  At each location, students will find a QR code, scannable by a smartphone, revealing a clue to the next location.

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Social Media Celebration Series:Wichita State University Bookstore Partners with their Students for Success

Posted by admin on 6/29/11 11:00 PM

Today is Social Media Day, a worldwide celebration of the revolution of instant, real-time media. In honor of social media and its influence on the collegiate retail industry, enjoy the last installment of our three-part series of articles focusing on stores that are connecting with their students by using this forum to its fullest!

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Social Media Celebration Series: Weber State University Bookstore's 100th Anniversary Campaign

Posted by admin on 6/27/11 11:00 PM

This Thursday, June 30, is Social Media Day, a worldwide celebration of the revolution of instant, real-time media. In honor of social media and its influence on the collegiate retail industry, we bring you a three-part series of articles focusing on stores that are connecting with their students by using this forum to its fullest.

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Social Media Celebration Series:MSU Bookstore Strengthens School Spirit

Posted by admin on 6/26/11 11:00 PM

This Thursday, June 30, is Social Media Day, a worldwide celebration of the revolution of instant, real-time media. In honor of social media and its influence on the collegiate retail industry, we bring you a three-part series of articles focusing on stores connecting with their students by using this forum to its fullest.

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Auburn University Bookstore Lets Their Shelves Do The Talking

Posted by admin on 6/14/11 11:00 PM

By definition, being proactive means creating or controlling a situation by causing something to happen, rather than responding to it after the fact. And in today’s collegiate retail industry, it’s becoming a word synonymous with success.

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From Burning to Back in Business

Posted by admin on 6/9/11 11:00 PM

MBS Foreword Online - charred MBS transformer
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Social Media Series: Make Your Own Flash Mob in 8 Easy Steps!

Posted by admin on 6/7/11 11:00 PM

Gain notoriety with students, enhance your image, boost school spirit and maybe even make the evening news — all in less than five minutes. ‘Impossible!’ may be your first response. But we promise it’s not. Engage students with your store and school by implementing a flash mob!

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Social Media Series: Build Your Fan Base

Posted by admin on 5/25/11 11:00 PM

A social media presence is a must. But simply creating accounts for your store on these sites doesn’t cut it anymore. Each week, we’ll explore a new way your store can enhance their online presence in our Social Media Series to make sure you’re taking full advantage of these interactive outlets.

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How-To Create and Implement QR Codes

Posted by admin on 5/23/11 11:00 PM

As e-commerce and social media continue to grow, one thing is clear: your customers want instant access to the information they’re looking for more than ever before. So it’s no surprise that Quick Response, or QR, codes, are quickly catching on and becoming a popular retail trend in 2011.

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