Growing up in a generation raised on computers, students expect information at the speed of now. But with tight budgets and a never ending to-do list, it can be hard to staff enough employees to provide instant answers for each customer. New technologies, such as QR Codes, however, offer an easy solution.
After noticing a dramatic decrease in attendance at their main commencement ceremony, the University of Oregon recently decided to take another look at their traditional approach and identify room for improvement.
Gaining your student’s loyalty from the first day of their college experience is essential to your store’s long-term success. Acquaint students with the services your store has to offer, while helping them navigate the campus, through an interactive Scavenger Hunt. At each location, students will find a QR code, scannable by a smartphone, revealing a clue to the next location.
Today is Social Media Day, a worldwide celebration of the revolution of instant, real-time media. In honor of social media and its influence on the collegiate retail industry, enjoy the last installment of our three-part series of articles focusing on stores that are connecting with their students by using this forum to its fullest!
This Thursday, June 30, is Social Media Day, a worldwide celebration of the revolution of instant, real-time media. In honor of social media and its influence on the collegiate retail industry, we bring you a three-part series of articles focusing on stores that are connecting with their students by using this forum to its fullest.
This Thursday, June 30, is Social Media Day, a worldwide celebration of the revolution of instant, real-time media. In honor of social media and its influence on the collegiate retail industry, we bring you a three-part series of articles focusing on stores connecting with their students by using this forum to its fullest.
By definition, being proactive means creating or controlling a situation by causing something to happen, rather than responding to it after the fact. And in today’s collegiate retail industry, it’s becoming a word synonymous with success.
Gain notoriety with students, enhance your image, boost school spirit and maybe even make the evening news — all in less than five minutes. ‘Impossible!’ may be your first response. But we promise it’s not. Engage students with your store and school by implementing a flash mob!
A social media presence is a must. But simply creating accounts for your store on these sites doesn’t cut it anymore. Each week, we’ll explore a new way your store can enhance their online presence in our Social Media Series to make sure you’re taking full advantage of these interactive outlets.
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