Foreword Online

Ideas, information and industry news for collegiate retailers

Recent articles by admin

UMD Stores Grow Community Relations with Weekly Farmer's Market

Posted by admin on 7/23/12 11:00 PM

Sustainability is important to many across the U.S., and the citizens of Duluth, Minnesota are certainly no exception. Recognizing that the community feels passionately about living a healthy and eco-friendly lifestyle, UMD Stores collaborates with both the University of Minnesota-Duluth and other local businesses to support several initiatives that are making campus even greener.

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Calling All Pinners!

Posted by admin on 7/17/12 11:00 PM

Odds are you've heard of Pinterest over the past few months. The social bookmarking site, where users collect and share photos of their favorite events, interests and hobbies, has become one of the fastest growing social networks online! In fact, it's the third-largest such network behind only Facebook and Twitter.

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July Marketing Plan - Revealed!

Posted by admin on 6/28/12 11:00 PM

In April, we offered you Facebook Cover Photos and customizable posters that were designed with popular student trends in mind. This month, we're expanding on that with even more options! We've created specific themes to target freshmen and faculty as well as help you advertise during rush! Take a look at our 11 new designs that will make advertising much easier!

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University Bookstore Shows Students Rental Savings

Posted by admin on 6/19/12 11:00 PM

MBS Foreword Online - Rental Savings PostersRental programs offer significant upfront savings to students; however, not all are aware of the benefits. To help students better understand the advantages of his store’s program, Jeff Wieck, textbook program coordinator. of University Bookstore at Eastern Washington University, decided to show rather than tell them about the cost-saving option.

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University Book Store Draws Over 10,000 Attendees to Annual Event

Posted by admin on 6/17/12 11:00 PM

Loyal customers are the foundation of any strong retail operation. So, it’s important that stores show appreciation for their continued business. In an effort to do just that, University Book Store at University of Washington has hosted their Campus Thank You Celebration for the past 9 years.

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BHSU Bookstore Promotes New Product with a Pajama Party

Posted by admin on 6/12/12 11:00 PM

Because their store is one of five in the industry that carries Bare Minerals products, Black Hills State University Bookstore wanted to advertise the new line to their customers. Using a targeted marketing approach, they decided to focus the promotion around their female students.

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Three Rivers College Bookstore Raises Awareness with Rental Return Promotion

Posted by admin on 6/3/12 11:00 PM

Based on a financial analysis, NACS recently found Three Rivers College Bookstore to be three times more profitable as a percentage than the average community college bookstore; Bob Jansen, Executive Director of Retail Operations, attributes a big part of that achievement to the store’s rental program.

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5 Reasons Why You Shouldn't Link Your Store's Facebook and Twitter Accounts

Posted by admin on 5/29/12 11:00 PM

As many social media users know, you can connect your Facebook page and Twitter account with the click of a button. While this feature may save your store time, it has some serious downfalls, as well.

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A Friday to Remember: Jeremy Roush's Buyback Adventure

Posted by admin on 5/28/12 11:00 PM

We’ve all had our trying days during buyback and rush. Between a steady flow of customers and questions, there are numerous challenges and our representatives always try to be ready to overcome them. However, this year, MBS Territory Manager Jeremy Roush, found himself in a predicament for which he wasn't quite prepared. Below, he describes the unusual circumstances he found himself faced with as he was trapped in an elevator during one of this year’s buys.

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Bronco Bookstore Generates Excitement with Grad Fair Games

Posted by admin on 5/13/12 11:00 PM

In an effort to increase attendance at his store’s Graduation Fair, Clint Aase, director of Bronco Bookstore at California State Polytechnic University, Pomona, began to think of new ways to advertise the event to students.

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