Foreword Online

Ideas, information and industry news for collegiate retailers



Online Kit Ideas for the Holiday Season

Posted by Liz Schulte on 11/15/21 6:30 AM

It’s not always easy to select the perfect gift. This year, your store can help make holiday shopping easy by putting together a collection of online gift kits that customers can order and have shipped to the person of their choice.

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2021-2022 College Store Social Media Marketing Guide White Paper

Posted by Liz Schulte on 7/26/21 6:15 AM

Prepare your fall social media marketing strategy with the help of this free social media marketing guide. The downloadable guide explores:

  • The most popular social media platforms
  • Timesaving social media hacks
  • What to post on social media
  • Social media best practices
  • Five social media marketing ideas for the upcoming year
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Three Tips to Improve Your Alumni and Community Marketing

Posted by Liz Schulte on 3/17/21 6:30 AM

The college store site is your most valuable resource for attracting alumni, parents and fans to shop from your store. However, these groups might not actively look for your store when they want to show their support for your college. So, how can you drive alumni and the extended campus community to your college store website?

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Five Online Campus Bookstore Promotions for the Holidays

Posted by Liz Schulte on 12/2/20 6:30 AM

How will you encourage online sales this holiday season? With many students possibly not coming back after Thanksgiving, it is important to have a plan to help drive traffic to your website. We have put together five ideas to help you engage customers and drive website traffic.

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