--- title: MBS Foreword | social media marketing description: social media marketing | Ideas, information and industry news for collegiate retailers --- - [Home](https://foreword.mbsbooks.com) - [View All Posts](https://foreword.mbsbooks.com/all) - [Visit mbsbooks.com](https://www.mbsbooks.com/) [![MBS Foreword](https://foreword.mbsbooks.com/hs-fs/hubfs/Foreword_Online/logos/fo-logo-whiteblue-400x87-nj-26080601.png?width=400&name=fo-logo-whiteblue-400x87-nj-26080601.png "MBS Foreword")](https://foreword.mbsbooks.com) # Ideas, information and industry news for collegiate retailers ### Articles tagged "Social-media-marketing" ## [Best Tips to Increase Campus Store Revenue in 2025](https://foreword.mbsbooks.com/best-tips-to-increase-campus-store-revenue-in-2025) Posted by [Liz Schulte](https://foreword.mbsbooks.com/author/liz-schulte) on 1/27/25, 6:30 AM Topics: [mobile technology](https://foreword.mbsbooks.com/topic/mobile-technology), [social media marketing](https://foreword.mbsbooks.com/topic/social-media-marketing), [benefits of online retail](https://foreword.mbsbooks.com/topic/benefits-of-online-retail) With 2024 behind us and 2025 underway, let’s take a moment to look back at some of the best tips from 2024 on how to strengthen your college store’s market position. [Read More](https://foreword.mbsbooks.com/best-tips-to-increase-campus-store-revenue-in-2025) ## [Simple Ways to Maximize Your Social Media Efforts](https://foreword.mbsbooks.com/simple-ways-to-maximize-your-social-media-efforts) Posted by [Liz Schulte](https://foreword.mbsbooks.com/author/liz-schulte) on 5/13/24, 6:45 AM Topics: [social media marketing](https://foreword.mbsbooks.com/topic/social-media-marketing), [college store social media](https://foreword.mbsbooks.com/topic/college-store-social-media), [marketing to college students ideas](https://foreword.mbsbooks.com/topic/marketing-to-college-students-ideas) How much time does your store spend on social media? With so many other things to do, it is difficult to devote a lot of time to researching ways to improve your reach and analyzing the posting data available to you. That’s why we have collected three easy tips to help you boost your social media efforts without spending extra time or resources. [Read More](https://foreword.mbsbooks.com/simple-ways-to-maximize-your-social-media-efforts) ## [3 Fun Campus Store Events to End the Term](https://foreword.mbsbooks.com/3-fun-campus-store-events-to-end-the-term) Posted by [Liz Schulte](https://foreword.mbsbooks.com/author/liz-schulte) on 4/8/24, 8:30 AM Topics: [social media marketing](https://foreword.mbsbooks.com/topic/social-media-marketing), [marketing to college students ideas](https://foreword.mbsbooks.com/topic/marketing-to-college-students-ideas), [campus bookstore marketing](https://foreword.mbsbooks.com/topic/campus-bookstore-marketing) Graduation time is quickly approaching, but how can college stores increase sales and student traffic before students return home? Most likely, your store already has its graduation events planned. However, there is time to incorporate another fun event or two before finals and students walk across the stage. [Read More](https://foreword.mbsbooks.com/3-fun-campus-store-events-to-end-the-term) ## [Improve Your Store’s Social Media Engagement](https://foreword.mbsbooks.com/improve-your-stores-social-media-engagement) Posted by [Liz Schulte](https://foreword.mbsbooks.com/author/liz-schulte) on 9/26/22, 6:30 AM Topics: [social media marketing](https://foreword.mbsbooks.com/topic/social-media-marketing), [marketing to college students](https://foreword.mbsbooks.com/topic/marketing-to-college-students), [college bookstore social media](https://foreword.mbsbooks.com/topic/college-bookstore-social-media) Social media is a very simple, cost-effective way to engage students with the bookstore. In a perfect world, you would post on your store’s social media account and all of your followers would see and remember the content you post. Better yet, they would heart the post and leave a comment, and maybe even share the information with their friends who don’t follow you. However, as we all know, that is not the reality. So, how can stores get customers to follow and interact with them on social media? [Read More](https://foreword.mbsbooks.com/improve-your-stores-social-media-engagement) ## [2021-2022 College Store Social Media Marketing Guide White Paper](https://foreword.mbsbooks.com/college-store-social-media-marketing-guide-white-paper) Posted by [Liz Schulte](https://foreword.mbsbooks.com/author/liz-schulte) on 7/26/21, 6:15 AM Topics: [social media marketing](https://foreword.mbsbooks.com/topic/social-media-marketing), [college store social media](https://foreword.mbsbooks.com/topic/college-store-social-media), [marketing for the college bookstore](https://foreword.mbsbooks.com/topic/marketing-for-the-college-bookstore) Prepare your fall social media marketing strategy with the help of this free social media marketing guide. The downloadable guide explores: - The most popular social media platforms - Timesaving social media hacks - What to post on social media - Social media best practices - Five social media marketing ideas for the upcoming year [Read More](https://foreword.mbsbooks.com/college-store-social-media-marketing-guide-white-paper) ## [Three Tips to Improve Your Alumni and Community Marketing](https://foreword.mbsbooks.com/three-tips-to-improve-your-alumni-and-community-marketing) Posted by [Liz Schulte](https://foreword.mbsbooks.com/author/liz-schulte) on 3/17/21, 6:30 AM Topics: [bookstore events](https://foreword.mbsbooks.com/topic/bookstore-events), [social media marketing](https://foreword.mbsbooks.com/topic/social-media-marketing), [marketing for the college bookstore](https://foreword.mbsbooks.com/topic/marketing-for-the-college-bookstore) The college store site is your most valuable resource for attracting alumni, parents and fans to shop from your store. However, these groups might not actively look for your store when they want to show their support for your college. So, how can you drive alumni and the extended campus community to your college store website? [Read More](https://foreword.mbsbooks.com/three-tips-to-improve-your-alumni-and-community-marketing) [View All Posts](https://foreword.mbsbooks.com/all) ### Subscribe for updates ### Share your experience [Contact our editorial team](mailto:mktgserv@mbsbooks.com?Subject=Foreword) to set up an interview or to contribute a guest post. ### Most popular posts ### Most popular topics - [college bookstore industry trends (60)](https://foreword.mbsbooks.com/topic/college-bookstore-industry-trends) - [campus bookstore marketing (29)](https://foreword.mbsbooks.com/topic/campus-bookstore-marketing) - [wholesale textbook ordering (28)](https://foreword.mbsbooks.com/topic/wholesale-textbook-ordering) - [textbook industry trends (27)](https://foreword.mbsbooks.com/topic/textbook-industry-trends) - [college bookstore system (25)](https://foreword.mbsbooks.com/topic/college-bookstore-system) #### Contact MBS **Customer Service** 800-325-0530 cserv@mbsbooks.com **Order Processing** 800-325-0577 [![Go to mbsbooks.com](https://foreword.mbsbooks.com/hs-fs/hubfs/Foreword_Online/logos/fo-mbs-logo-footer-240116-1.png?width=103&name=fo-mbs-logo-footer-240116-1.png "Go to mbsbooks.com")](http://www.mbsbooks.com/) #### Stay Connected With Us As MBS’ signature publication, Foreword is dedicated to offering daily industry insight and cutting-edge news that keep college retailers ahead of the curve. 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