The University Store at Murray State University recently rolled out the red carpet for the crème de la crème of its customers.
The University Store at Murray State University recently rolled out the red carpet for the crème de la crème of its customers.
After a few months of being back at school, it’s time to give your students a break and have some fun! In honor of Booktober, we’ve brainstormed some activities inspired by their favorite fictional characters. From a literary costume competiton to a fictitious feast, these events are guaranteed to get students engaged and into your store, as well as prompt some serious social media interaction. And with the recent trend where absolutely every book ever is turned into a film, even the less-than-literary can still get into the spirit.
Would your employees be willing to “get pied” for a great cause? Last week, the staff of College Corner Coffee & Books in Alma, Mich. volunteered their faces for target practice for a pie-throwing event to raise money and awareness for Relay for Life of Gratiot County.
Want a fun way to welcome incoming freshmen? Why not give them the chance to win great prizes? The staff at the URI Bookstore opened their doors and made the newcomers feel right at home by holding a raffle during Freshman Orientation.
With prizes including an iPad Air, a gift card to the bookstore and free textbooks for the fall semester, both staff and students were excited and engaged. This was a smart way to introduce the incoming students to the store and also kicked off a school year that promises to be chock-full of customer interaction with other targeted promotions and contests scheduled throughout.
Whether you owe him your abiding love for baseball, or the fact that you can operate a motor vehicle in a semi-responsible fashion, your dad is undoubtedly a big part of who you are today. This Sunday, if you can, take the opportunity to let him know how much you appreciate everything he’s done for you over the years.
Between Facebook, Twitter and Instagram students are constantly snapping photos and, chances are, most of them are “selfies.” Taking advantage of the latest rage, Edinboro University Campus Bookstore hosted a Selfie Spectacular during buyback as a way to gain student attention and bring them into the store.
The T.I.S College Bookstore in Bloomington hosted their second annual Big Wheel 500 event on April 24th. The timing was deliberately aimed to coincide with the excitement of two other campus events, the Little 500, an annual bicycle race at the University, and “World’s Greatest College Weekend.” The bookstore had formerly been one of the exclusive ticket retailers for the Little 500, which was a terrific opportunity to promote their branded merchandise, as well as other items.
The incoming class will begin arriving on campus any day for new student orientation. Build customer loyalty and help overcome any anxiety by giving them a delicious introduction to everything your store has to offer.
We’ve come up with an event, several activities and all the marketing materials you’ll need to make the incoming class feel welcome at your store right from the start.
Connect with these potential customers with daily trivia questions, online crowdsourcing, ice cream-centered social events and then top it all off by combining sundae building with a bookstore tour.
All you have to do is follow our easy instructions to get started!
Every quarter, EIU University Bookstore initiates a special promotion to highlight their Apple product line. This Spring, staff member Taylor Brandon wanted to create a unique way to not only showcase the store’s Apple merchandise, but also all of the other items they have in stock. After some brainstorming, she developed a seasonal promotion to generate awareness on their offerings by driving traffic.
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