The incoming class will begin arriving on campus any day for new student orientation. Build customer loyalty and help overcome any anxiety by giving them a delicious introduction to everything your store has to offer.
We’ve come up with an event, several activities and all the marketing materials you’ll need to make the incoming class feel welcome at your store right from the start.
Connect with these potential customers with daily trivia questions, online crowdsourcing, ice cream-centered social events and then top it all off by combining sundae building with a bookstore tour.
All you have to do is follow our easy instructions to get started!

Out with the old, and in with the new. That’s the approach Ben Jastorff, manager of Trojan Center Bookstore at Dakota State University, adopted when he recently accepted the position at the store. Jastorff wanted to clear out inventory, some of which had been in the store for nearly two years, to make room for the updated apparel he had ordered.