Foreword Online

Ideas, information and industry news for collegiate retailers

The Greatest Deals on Earth

Posted by Joe Clarkin on 4/1/15 3:06 PM

Students look forward to buyback all semester. Not only do they have the opportunity to get some cash by selling their books back, but buyback also symbolizes that summer vacation is right around the corner. So take advantage of their excitement by making this your biggest event of the year and the greatest buyback ever. Basically, turn your buyback into a (organized) circus!

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MSU Billings Improves Opening Buyback Sales by 50%

Posted by Dean Asher on 3/23/15 12:00 AM

Buyback is a major part of a college store’s operations and tends to get a heavy promotional push — for the end of the term. Lower sales and the bustle that comes with students returning to campus tend to leave buys scheduled at the opening of the term neglected in terms of marketing muscle.

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LLCC Students Raise Nearly $800 in Buyback Donations

Posted by Dean Asher on 1/11/15 10:00 PM

The stereotypical student might be out for every penny they can get during buyback. Lincoln Land Community College is not full of stereotypical students.

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Sellback Selfies

Posted by Joe Clarkin on 11/1/14 4:30 AM


The rise of the smartphone has brought along a lot of new trends for people around the world. In addition to allowing people to have nearly all of the world’s information sitting in their pockets, iPhones and similar devices have led to the popularity of selfies (a term that you can now find in the dictionary!)

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Edinboro University Campus Bookstore Increases Social Reach by 642%

Posted by Stephanie Kubas on 5/11/14 11:00 PM

Between Facebook, Twitter and Instagram students are constantly snapping photos and, chances are, most of them are “selfies.” Taking advantage of the latest rage, Edinboro University Campus Bookstore hosted a Selfie Spectacular during buyback as a way to gain student attention and bring them into the store.

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Pine State Home Delivery: Bringing Bookstores to the Age of "Now"

Posted by admin on 5/5/14 11:00 PM

The following article was written by MBS Representative, Rob Heller. Check out more industry insight from Rob on his blog!

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Make Buyback an Event

Posted by admin on 4/15/14 11:00 PM

The following article was written by our very own Marketing Representative, Beth Gallagher for the California Association of College Stores (CACS) newsletter.

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Be Happy at Buyback

Posted by Stephanie Kubas on 4/1/14 4:30 AM
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Coker College Bookstore Increases Buyback by 59% with a Sweet Promotion

Posted by admin on 2/23/14 10:00 PM

Students typically have a negative perception of their college bookstore, especially during buyback. So, anything you can do to enhance your image and drive traffic to this important event is essential to your success. Last semester, Emily Phillips, director of campus retail operations at Coker College Bookstore, found a way to accomplish both of these key tasks.

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The Co-op Store Gets Students Engaged with Buyback

Posted by admin on 2/9/14 10:00 PM

One of the best things about this close-knit industry is the willingness of college stores to band together; to share ideas in the interest of helping others succeed. In fact, that’s the very concept that Foreword Online was founded upon.

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