A growing number of students are choosing not to purchase their course materials because of the cost associated with them. The practice causes the problems one would expect: more student stress as their grades take a hit, teacher frustration at students not being prepared and a lot of finger-pointing from everyone. The students blame the bookstore and the school. The bookstore could have had better prices on inventory if the faculty had their adoptions in on time. The faculty, in turn, are unaware of how their role can impact the cost to the student. Few people outside of the college store understand the whole process beginning to end — but everyone has an opinion. People want more cost-savings options. After new, used and digital course materials, what’s left? Rental.