Foreword Online

Ideas, information and industry news for collegiate retailers



College Store Conversations: Improve Customer Outreach With CRM

Posted by Liz Schulte on 5/23/22 7:00 AM

MBS CRM helps college stores improve customer outreach and service. This incredible tool is free for MBS Store Technology Solutions partners. Already stores are benefiting from expanded customer service and marketing technology. We recently sat down with Kurt Kaiser, Assistant Director — Course Materials, Colorado State University, to discuss how his store is incorporating CRM into its processes.

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Stronger College Store Customer Service With Daily Textbook Buyback

Posted by Liz Schulte on 8/16/21 8:30 AM

There are different ways buyback can be handled, depending on the college store’s goals. End-of-term events, cashless, online or daily are options that are available to stores. Today, we are going to look at how to set up a daily buyback and the benefits of choosing this method.

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How Does the WCU Bookstore Streamline Order Distribution During Rush and Drive Foot Traffic All Year?

Posted by Liz Schulte on 5/17/21 6:30 AM

With another rush just around the corner, now is a good time to start thinking about how you can further streamline processes in your college store. We recently spoke with Jennifer Thomas, Director of Bookstore Operations, WCU Bookstore, to learn how her store streamlines order pickup with limited store occupancy and how they use their loyalty program to promote foot traffic all year.

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