Foreword Online

Ideas, information and industry news for collegiate retailers



How to Maximize Your Store’s Competitive Advantages

Posted by Liz Schulte on 11/28/22 6:30 AM

In a crowded market, what are the top competitive advantages college stores have? Online and locally new competitors are popping up for college stores. Everyone is vying for students’ attention and likely offering similar deals. However, independent college stores have some innate competitive advantages that can help you keep and expand your market share. Let’s take a look at some of the ways the MBS system helps you leverage your store’s advantages.

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Registration Is Open for the 2022 MBS Virtual Fall Forums

Posted by Liz Schulte on 10/3/22 9:00 AM

Join MBS Store Technology Solutions for its biannual Virtual Forum (October 31 -- November 4). The week of events will include hands-on learning, new feature announcements, informative how-to sessions and best practices. Registration for each session is now open.

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Three Tips for Communicating With Students

Posted by Liz Schulte on 7/25/22 6:00 AM

It’s almost time for back to school. That means stores need to start thinking about the best ways to communicate with new and returning students to help increase rush foot traffic and maximize your competitive advantages. We have gathered three student communication tips to help you select the best back-to-school marketing materials for your store.

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University of Calgary Bookstore Ensures Students Receive the Best Possible Price

Posted by Liz Schulte on 2/21/22 6:30 AM

College stores do not operate with the same goals and priorities as traditional retail stores. Where traditional retailers may seek to encourage shoppers to buy unnecessary goods and push profit margins, college stores are tasked with ensuring students have the necessary materials for class and to help provide cost savings. We spoke with Shannon Blackadder, Textbook and Trade Manager, University of Calgary Bookstore, to discuss how the store ensures students receive great services and prices.

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Spotlight: Clatsop Community College Bookstore Remains Open to Help Students During Pandemic

Posted by Liz Schulte on 7/27/20 8:00 AM

The Clatsop Community College Bookstore is in an unusual position: it never closed down during the COVID-19 pandemic. As the rest of campus moved online and closed to foot traffic, the college store remained open, becoming a single point of contact for all student needs. We sat down with Denise Russell, Bookstore/Copy Center Manager and Adjunct Professor, to discuss how the bookstore expanded its service during this time.

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25 Customer Service Trends That Strengthen College Stores [White Paper]

Posted by Liz Schulte on 4/27/20 6:30 AM

Fantastic customer service has the power to set your store apart from the competition. Regardless of store size, the time and care you take with your customers will strengthen your position in the campus community and demonstrate the service you provide. But what does great customer service mean in today’s collegiate retail environment?

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