Foreword Online

Ideas, information and industry news for collegiate retailers



Stephanie Kubas

About Stephanie Kubas

Stephanie was our former MBS Marketing Communications Manager. She helped Foreword Online evolve from simple reposts from other industry-related sites, to original content sourced directly from our college stores. Although she no longer writes for Foreword Online, it still holds a special place in her heart.

Recent articles by Stephanie Kubas

UC Davis Stores Get Students Off to a Smart Start with Personal Shoppers

Posted by Stephanie Kubas on 9/23/12 11:00 PM

UC-Davis Stores is taking an entirely new approach to textbook rush this semester. In an effort to make incoming students’ first experience a positive one, the store is going the extra mile to offer customized service through a new personal shopper program.

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Forty-Niner Shops Plays Defense with Price Match Guarantee

Posted by Stephanie Kubas on 9/9/12 11:00 PM

There’s no doubt that students are savvy shoppers. In fact, comparing textbook prices has become an increasingly standard practice and the most proactive college stores have responded with more competitive pricing. Taking that commitment to transparency even further, Forty-Niner Shops, Inc., is now offering price matching during rush this fall.

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Raise Awareness on Campus When You 'Paint It Pink'

Posted by Stephanie Kubas on 9/1/12 2:30 AM

Paint it Pink

Approximately 1 in 8 women will battle breast cancer during their lifetimes. October is Breast Cancer Awareness month, and through “pink” efforts, much attention is garnered for the awareness, prevention and cure of this deadly disease.

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Host Your Own Bookstore Games

Posted by Stephanie Kubas on 8/1/12 4:00 AM

Host Your Own Bookstore Games

Every four years, the summer Olympic Games take place, bringing together athletes and spectators from all over the world. In the same spirit, cultivate new relationships with students by hosting your own Bookstore Games!

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Auburn University Bookstore's Textbook Buying Guide Enhances Student Perception

Posted by Stephanie Kubas on 7/29/12 11:00 PM

When it comes to choosing the most affordable course materials, students are often confused. For years, Rusty Weldon, assistant director at Auburn University Bookstore, had tried to verbally communicate his expertise on the topic to students and their families. Dedicated to saving his customers the most money, however, he decided it was time to show them instead.

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Marketing Made Easy

Posted by Stephanie Kubas on 7/1/12 5:00 AM

 

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Lend a Hand on Move-in Day

Posted by Stephanie Kubas on 6/1/12 3:00 AM

Lend a Hand on Move-In Day

Moving to a college campus is an experience that will not soon be forgotten, especially by family members taking their student away to school for the first time. Help make this transitional time less stressful by offering resources and assistance to freshmen and their families.

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Student-Designed T-Shirt Contest

Posted by Stephanie Kubas on 5/1/12 3:30 AM

Host a Student-Designed T-shirt Contest

Finals are just a few weeks away and students will be heading home shortly. Stay connected with them over the summer months by hosting a T-shirt Design Contest!

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Transition to Timelines

Posted by Stephanie Kubas on 4/1/12 5:30 AM

Transition to Timelines

The new Facebook Timeline is here and on March 30, 2012 all brand pages will have to convert to the new layout. To help make your transition a little smoother, we're providing you with some creative Cover Photos that will capture your fans' attention! We've designed these images with your students in mind, integrating the latest trends into each theme! Better yet, we've added promotional posters to go along with each Cover Photo so that you can easily implement an entire campaign for buyback, rush, or any time in between!

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Bring Them Back with Buyback Bucks

Posted by Stephanie Kubas on 3/1/12 4:00 AM

Buyback Bucks

Only see most of your students when they buy and sell back books each semester?  Increase the likelihood of additional visits by offering Buyback Bucks!

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