Foreword Online

Ideas, information and industry news for collegiate retailers



Pizza Party Nets GVSU Record Early Adoptions

Posted by Dean Asher on 10/26/14 11:00 PM

Faculty adoptions can be a historic pain point for college bookstore operators. Whether courses and instructors aren’t finalized in time for the bookstore's deadline or they’re just plain busy, faculty seem to wait until or after the last minute — or later — to turn in their adoption lists for the upcoming term.

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Watch Our Faculty Relations Webinar

Posted by Joe Clarkin on 10/24/14 5:00 AM

If you missed out on yesterday's faculty relations webinar, don't worry. We've got the full presentation here ready for you to view at your convenience. Let us know what you think, and remember to join us live at 11 a.m. each of the next three Wednesdays as we continue our Bookstores without Barriers series.

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North Dakota State Lets Their Customers Scratch and Win

Posted by Joe Clarkin on 10/19/14 11:00 PM

Most stores decide beforehand exactly what a customer's discount is going to be. But at North Dakota State University Bookstore, management leaves that up to fate. They do so by providing a bowl filled with scratch and win cards in front of their bookstore that customers can use to win anywhere between a 15 and 50 percent discount on any clothing or souvenir and gift items.

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National Student Day 2014

Posted by Kate Seat on 10/16/14 11:00 PM

October 9 was the fourth annual National Student Day — did your store participate? Here's a look into what some other college stores cooked up, in the words of the bookstore staff members who helped make it happen:

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Stevenson U. Stores Play Pink-a-Boo

Posted by Kate Seat on 10/12/14 11:00 PM

It’s undeniable: October has a lot going for it. From the obvious (Halloween!) to the important (Breast Cancer Awareness!), there are many opportunities to scare up some interaction with your students and community. This month, the Stevenson University Stores got into the spirit once again by holding their third annual Pink-a-Boo and Trick or Treat sales.

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What Will Social Media Look Like in 25 Years?

Posted by Joe Clarkin on 10/6/14 11:00 PM

In an article from CNBC, Director of Social Media Mary Catherine Wellons polled experts from around the social media industry about what they think will social media will look like in 2039, 25 years from now. Check out the excerpt from Wellons' article below, and read her full article here. What do you think social media look like in 25 years?

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UD Bookstore Parties Like it’s ’97

Posted by Dean Asher on 10/5/14 11:00 PM

They might have held their party a little early by Prince’s standards, but the University of Dayton Bookstore welcomed its freshmen students to school while going back in time.

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Hack Into Savings

Posted by Dean Asher on 10/1/14 3:30 AM

From guaranteed buyback to renting books to providing everyday supplies, there’s a ton of things your store does to make life easier for students. But when students need a handy tip for an everyday problem, more and more are turning to the web for a certain type of advice.

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Titan Shops Reveals Their Secret (Sales)

Posted by Joe Clarkin on 9/28/14 11:00 PM

Titan Shops, at Cal State University – Fullerton, always seems to be doing something to get new customers into their store. Whether it’s putting on an open house or traditional sales to coincide with holidays like National Student Day, Titan Shops Marketing Coordinator Katie Cover is usually busy planning something new and exciting. The most recent special event was a “secret sale,” something that the store likes to do a few times each semester.

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Elizabethtown College Store Flashes Back to the ‘90s

Posted by Kate Seat on 9/22/14 3:16 AM

The ‘90s may have been, like, the coolest decade ever. (You don’t have to convince us; just check out this marketing plan.) And we aren't the only ones flashing back — the Elizabethtown College Store dedicated a whole day last week to celebrating the ‘90s, with special sales, games, prizes and plenty of social media interaction inspired by everything fresh from back in the day.

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