Foreword Online

Ideas, information and industry news for collegiate retailers



Last Chance for Cash Buyback Bash

Posted by Stephanie Kubas on 11/1/12 1:00 AM

November_2012_post_header.jpg

It has been prophesized for decades that the end of the Mayan Long Count calendar, which occurs on December 21, 2012, will bring about the end of the world as we know it. Popular culture encourages the belief that this may be the time when zombies or aliens try to overtake civilization. Even though experts have refuted all of these apocalyptic claims, this once-in-a-lifetime experience serves as a very marketable event for your store’s winter buyback!

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University Store More Than Doubles Dollars Spent on Rental

Posted by Dean Asher on 10/21/12 11:00 PM

Since University Store at Towson University began their rental program two years ago, Stacy Elofir, director, has been strategizing ways that the store could offer their entire inventory for rent. Dedicated to offering students the best value, Elofir was determined to make the idea both financially and logistically feasible for the store.

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'You Choose' Buyback Incentive Election

Posted by Stephanie Kubas on 10/1/12 1:30 AM

As the country prepares for Election Day, your store is gearing up for buyback. Students’ opinions are valuable not only for democracy, but also for your store’s continued success, so let them vote on how to make buyback even better this semester!

By giving students the opportunity to elect some specifics, you can gain their loyalty as well as feedback that will help improve attendance at your buy!

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TCTC Campus Store Paints It Pink for Breast Cancer Awareness

Posted by Stephanie Kubas on 9/30/12 11:00 PM

Because National Student Day is celebrated in October, Tri-County Technical College Campus Store chooses a charity to support each year during this time. In the past, the store has collected pet food for a local animal shelter as well as diapers and wipes for a nearby non-profit organization. While trying to decide what they should do this year, Kelli Harrison, assistant manager, came across MBS’ Monthly Marketing plans.

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UC Davis Stores Get Students Off to a Smart Start with Personal Shoppers

Posted by Stephanie Kubas on 9/23/12 11:00 PM

UC-Davis Stores is taking an entirely new approach to textbook rush this semester. In an effort to make incoming students’ first experience a positive one, the store is going the extra mile to offer customized service through a new personal shopper program.

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Forty-Niner Shops Plays Defense with Price Match Guarantee

Posted by Stephanie Kubas on 9/9/12 11:00 PM

There’s no doubt that students are savvy shoppers. In fact, comparing textbook prices has become an increasingly standard practice and the most proactive college stores have responded with more competitive pricing. Taking that commitment to transparency even further, Forty-Niner Shops, Inc., is now offering price matching during rush this fall.

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Raise Awareness on Campus When You 'Paint It Pink'

Posted by Stephanie Kubas on 9/1/12 2:30 AM

Paint it Pink

Approximately 1 in 8 women will battle breast cancer during their lifetimes. October is Breast Cancer Awareness month, and through “pink” efforts, much attention is garnered for the awareness, prevention and cure of this deadly disease.

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How to Overcome Online Retailers' Rental Programs

Posted by admin on 8/12/12 11:00 PM

Amazon.com Inc. announced the launch of a new print textbook rental program last week. With such a significant retailer entering the rental game, it is more important than ever for college stores to offer the option to students.

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Host Your Own Bookstore Games

Posted by Stephanie Kubas on 8/1/12 4:00 AM

Host Your Own Bookstore Games

Every four years, the summer Olympic Games take place, bringing together athletes and spectators from all over the world. In the same spirit, cultivate new relationships with students by hosting your own Bookstore Games!

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Auburn University Bookstore's Textbook Buying Guide Enhances Student Perception

Posted by Stephanie Kubas on 7/29/12 11:00 PM

When it comes to choosing the most affordable course materials, students are often confused. For years, Rusty Weldon, assistant director at Auburn University Bookstore, had tried to verbally communicate his expertise on the topic to students and their families. Dedicated to saving his customers the most money, however, he decided it was time to show them instead.

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