MBS Foreword

Ideas, information and industry news for collegiate retailers

How to Reclaim Lost Sales and Reduce Cart Abandonment

Posted by Liz Schulte on 2/23/26, 6:15 AM

Cart abandonment is a common challenge in retail, but it also presents a major opportunity. Stores that follow up with abandonment reminders frequently recover lost revenue. Below are key best practices to help you build effective cart abandonment email campaigns that will help you reclaim lost sales.

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Boost Collegiate eCommerce Merchandise Sales

Posted by Liz Schulte on 3/31/25, 6:30 AM

Your store’s eCommerce site has the ability to increase sales, drive in-store traffic and connect with potential customers from anywhere. Customers crave the convenience of online shopping even while still appreciating the in-store experience. We have gathered some tips to help promote your online merchandise.

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University of Manitoba BookStore Embraces eCommerce and Strengthens Market Share

Posted by Liz Schulte on 8/28/23, 6:15 AM

Before 2020, online sales were not a big part of the University of Manitoba (UM) BookStore’s revenue. The brick-and-mortar store served its campus while few students chose to shop online. However, after 2020, all of that changed. In order to continue to serve the school’s community, a robust online presence was essential.

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Do’s and Don’ts of Web Design

Posted by Liz Schulte on 5/3/21, 6:30 AM

Last week, MBS held its annual Spring Forums event. System partners came together virtually to learn helpful system tips, hear store successes and access a multitude of resources. To kick off the week, the first session discussed how to strengthen college store eCommerce sites and what to avoid when working on your website redesign.

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