Ideas, information and industry news for collegiate retailers

A collegiate retail eCommerce site that offers your college store’s wide array of merchandise and products is essential to success. While many students are excited about being able to shop in the college store again, the convenience of online shopping will encourage a portion of the student population to primarily use your website. We have gathered some tips to help you ensure your online merchandise is easy to find and convenient to order.

College store marketing is a must. Finding the best marketing techniques to drive online and in-store sales requires the right system tools and insight into your customers’ buying habits. At the MBS Spring Forums System Training Event, Manager of Customer Education Wayne Jones was joined by Megan Moser, Merchandise Manager, Business & Operations, University of Pittsburgh, to discuss how the MBS system helps college stores create promotional events that inspire shoppers year-round.

Order processing for online orders needs to be fast and accurate. However, this can be a challenge with limited staff and resources. College store associates often have to fulfill many different roles in the store, and the recent uptick in online orders, while great for the store, might strain your traditional methods. How can college stores simplify online order processing?