Foreword Online

Ideas, information and industry news for collegiate retailers



Do’s and Don’ts of Web Design

Posted by Liz Schulte on 5/3/21 6:30 AM

Last week, MBS held its annual Spring Forums event. System partners came together virtually to learn helpful system tips, hear store successes and access a multitude of resources. To kick off the week, the first session discussed how to strengthen college store eCommerce sites and what to avoid when working on your website redesign.

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Dodge City Community College Bookstore Gets Reliable eCommerce Support

Posted by Liz Schulte on 4/19/21 6:45 AM

Having the support you need when you need it can make a huge difference in the day-to-day functioning of a college store. Like other college stores, the COVID-19 pandemic increased the importance of eCommerce for the Dodge City Community College Bookstore. While the store was managing all of the rapid industry changes, it was able to keep up with evolving eCommerce expectations and get a complete website refresh.

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Independent College Bookstore Industry Trends: eCommerce

Posted by Liz Schulte on 4/12/21 6:30 AM

One of the most important outlets for college bookstores is the eCommerce website. As the world around us continues to change and evolve, the eCommerce site has become increasingly important to the store’s relationship with students, the campus and the outside community. In the Independent College Bookstore Industry Trends: eCommerce White Paper, we take a look at how college stores have updated eCommerce sites for the immediate market shift.

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Campus Store Conversations: How to Keep Your Website Content Fresh and Interesting

Posted by Liz Schulte on 3/22/21 6:00 AM

The college store website is one of the primary avenues for customers to make purchases from your store and a great way to share information with students. However, how can you attract repeat visitors to your website? One method is to keep your site fresh with ever-changing content and up-to-date information.

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Spotlight: How Georgia Southern University Store Keeps Its Website Current and Drives Online Traffic

Posted by Liz Schulte on 2/8/21 6:30 AM

Georgia Southern University Store knows the importance of a user-friendly website that piques student interest. The college store site must appeal to students, alumni and parents alike. In the current state of the retail and education industries, providing easily accessible ways to purchase merchandise, technology and course materials is more important than ever before.

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Harford Community College Store Strengthens eCommerce Site

Posted by Liz Schulte on 1/25/21 6:30 AM

Over the course of 2020, eCommerce sites became even more important for college store success. Suddenly, it was essential that most of the store’s merchandise and products were available and easily accessible online. We recently sat down with Joe Buskirk, Coordinator for the College Store, Harford Community College, to discuss how they were able to quickly update their site to better serve students and the campus community.

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LCC Bookstore Affordably Improves Its System's Functionality

Posted by Liz Schulte on 1/18/21 7:00 AM

When Lower Columbia College Bookstore’s Director of Enterprise Services Alyssa Milano-Hightower, MBA, found out that the bookstore’s collegiate retail system would no longer be supported, she knew they had to move fast to find a new system provider. The store selected MBS Store Technology Solutions because the system would improve functionality and was economical.

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Get a Guide to the Evolution of College Stores in 2020

Posted by Liz Schulte on 11/16/20 6:30 AM

How did college stores continue to serve campuses and students during a worldwide pandemic? We interviewed numerous stores about their response to the coronavirus, focusing on three areas: eCommerce, textbooks and campus service. Download the Guide to Quickly Adapting Your Store to Improve Online and In-store Service to hear about the updates stores made to continue to be competitive in a rapidly changing environment.

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Three Easy Ways to Improve Student Convenience

Posted by Liz Schulte on 11/4/20 6:15 AM

There’s a lot on students’ minds. Right now, the businesses that can provide them with the easy and convenient options they are looking for can win their business. We have selected three ways college stores are going above and beyond to provide students with better, more convenient service.

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How Washington and Lee University Store Utilizes Business Intelligence

Posted by Liz Schulte on 10/26/20 6:15 AM

For the Washington and Lee University Store, detailed reporting is a must. They partnered with MBS Store Technology Solutions for their collegiate retail system in 2015 and found that the stronger, more detailed reporting better served their business intelligence needs.

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