Foreword Online

Ideas, information and industry news for collegiate retailers



Create a Cohesive In-store, Website and Social Media Brand Experience

Posted by Liz Schulte on 4/3/23 7:15 AM

When students want to purchase course materials or emblematic merchandise, is your college store the first choice that comes to mind? How do students view the campus store? These questions are why it is important to strengthen your store’s omnichannel brand experience.

Read More

3 Tips for a Successful Clearance Sale

Posted by Liz Schulte on 6/6/22 7:00 AM

Summer is a fantastic time to clear out old or dated inventory to make room for your new fall merchandise. However, summer also means fewer people on campus which leads to less foot traffic for in-store sales. To maximize store traffic this summer, offer shoppers great bargains online and in-store.

Read More

Mount Aloysius College Bookstore Shows How Small Changes Can Make a Big Difference in Sales

Posted by Liz Schulte on 2/1/21 6:30 AM

In 2020, Mount Aloysius College Bookstore once again saw an increase in textbook and merchandise sales. This relatively small college store with one full-time employee has been able to make smart updates to its website, procedures and offerings that have resulted in regaining market share.

Read More

Southeast Technical College Bookstore Adapts to Improve Service and Convenience

Posted by Liz Schulte on 8/10/20 6:00 AM

COVID-19 has changed the way college stores across the nation operate. Adapting to current conditions and new restrictions, college stores have found ways to work within this new normal. Southeast Technical College Bookstore has taken the challenges they face and used them to improve customer service and add more convenient options for students. Bookstore Manager Jason Skiff recently spoke with us about the changes the store has made to prepare for fall.

Read More

Subscribe for updates

Share your experience

Contact our editorial team to set up an interview or to contribute a guest post.

Most popular posts