Foreword Online

Ideas, information and industry news for collegiate retailers



UC Davis Stores Get Students Off to a Smart Start with Personal Shoppers

Posted by Stephanie Kubas on 9/23/12 11:00 PM

UC-Davis Stores is taking an entirely new approach to textbook rush this semester. In an effort to make incoming students’ first experience a positive one, the store is going the extra mile to offer customized service through a new personal shopper program.

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Forty-Niner Shops Plays Defense with Price Match Guarantee

Posted by Stephanie Kubas on 9/9/12 11:00 PM

There’s no doubt that students are savvy shoppers. In fact, comparing textbook prices has become an increasingly standard practice and the most proactive college stores have responded with more competitive pricing. Taking that commitment to transparency even further, Forty-Niner Shops, Inc., is now offering price matching during rush this fall.

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Raise Awareness on Campus When You 'Paint It Pink'

Posted by Stephanie Kubas on 9/1/12 2:30 AM

Paint it Pink

Approximately 1 in 8 women will battle breast cancer during their lifetimes. October is Breast Cancer Awareness month, and through “pink” efforts, much attention is garnered for the awareness, prevention and cure of this deadly disease.

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How to Overcome Online Retailers' Rental Programs

Posted by admin on 8/12/12 11:00 PM

Amazon.com Inc. announced the launch of a new print textbook rental program last week. With such a significant retailer entering the rental game, it is more important than ever for college stores to offer the option to students.

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Host Your Own Bookstore Games

Posted by Stephanie Kubas on 8/1/12 4:00 AM

Host Your Own Bookstore Games

Every four years, the summer Olympic Games take place, bringing together athletes and spectators from all over the world. In the same spirit, cultivate new relationships with students by hosting your own Bookstore Games!

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Auburn University Bookstore's Textbook Buying Guide Enhances Student Perception

Posted by Stephanie Kubas on 7/29/12 11:00 PM

When it comes to choosing the most affordable course materials, students are often confused. For years, Rusty Weldon, assistant director at Auburn University Bookstore, had tried to verbally communicate his expertise on the topic to students and their families. Dedicated to saving his customers the most money, however, he decided it was time to show them instead.

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UMD Stores Grow Community Relations with Weekly Farmer's Market

Posted by admin on 7/23/12 11:00 PM

Sustainability is important to many across the U.S., and the citizens of Duluth, Minnesota are certainly no exception. Recognizing that the community feels passionately about living a healthy and eco-friendly lifestyle, UMD Stores collaborates with both the University of Minnesota-Duluth and other local businesses to support several initiatives that are making campus even greener.

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Calling All Pinners!

Posted by admin on 7/17/12 11:00 PM

Odds are you've heard of Pinterest over the past few months. The social bookmarking site, where users collect and share photos of their favorite events, interests and hobbies, has become one of the fastest growing social networks online! In fact, it's the third-largest such network behind only Facebook and Twitter.

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Marketing Made Easy

Posted by Stephanie Kubas on 7/1/12 5:00 AM

 

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July Marketing Plan - Revealed!

Posted by admin on 6/28/12 11:00 PM

In April, we offered you Facebook Cover Photos and customizable posters that were designed with popular student trends in mind. This month, we're expanding on that with even more options! We've created specific themes to target freshmen and faculty as well as help you advertise during rush! Take a look at our 11 new designs that will make advertising much easier!

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