Foreword Online

Ideas, information and industry news for collegiate retailers



Three Rivers College Bookstore Raises Awareness with Rental Return Promotion

Posted by admin on 6/3/12 11:00 PM

Based on a financial analysis, NACS recently found Three Rivers College Bookstore to be three times more profitable as a percentage than the average community college bookstore; Bob Jansen, Executive Director of Retail Operations, attributes a big part of that achievement to the store’s rental program.

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Lend a Hand on Move-in Day

Posted by Stephanie Kubas on 6/1/12 3:00 AM

Lend a Hand on Move-In Day

Moving to a college campus is an experience that will not soon be forgotten, especially by family members taking their student away to school for the first time. Help make this transitional time less stressful by offering resources and assistance to freshmen and their families.

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5 Reasons Why You Shouldn't Link Your Store's Facebook and Twitter Accounts

Posted by admin on 5/29/12 11:00 PM

As many social media users know, you can connect your Facebook page and Twitter account with the click of a button. While this feature may save your store time, it has some serious downfalls, as well.

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A Friday to Remember: Jeremy Roush's Buyback Adventure

Posted by admin on 5/28/12 11:00 PM

We’ve all had our trying days during buyback and rush. Between a steady flow of customers and questions, there are numerous challenges and our representatives always try to be ready to overcome them. However, this year, MBS Territory Manager Jeremy Roush, found himself in a predicament for which he wasn't quite prepared. Below, he describes the unusual circumstances he found himself faced with as he was trapped in an elevator during one of this year’s buys.

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Bronco Bookstore Generates Excitement with Grad Fair Games

Posted by admin on 5/13/12 11:00 PM

In an effort to increase attendance at his store’s Graduation Fair, Clint Aase, director of Bronco Bookstore at California State Polytechnic University, Pomona, began to think of new ways to advertise the event to students.

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Mines Bookstore Creates Popular Custom Posters for Buyback

Posted by admin on 5/1/12 11:00 PM

After attending a CAMEX session devoted to helping stores better their buyback, Mines Bookstore decided it was time to try something different. Rather than implement the standard posters they had used in the past, they opted for a more personal approach.

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Student-Designed T-Shirt Contest

Posted by Stephanie Kubas on 5/1/12 3:30 AM

Host a Student-Designed T-shirt Contest

Finals are just a few weeks away and students will be heading home shortly. Stay connected with them over the summer months by hosting a T-shirt Design Contest!

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May Marketing Plan - Revealed!

Posted by admin on 4/30/12 11:00 PM

It's time for the next Monthly Marketing Plan, and this one is sure to keep students connected to your store all summer long! We've created a T-shirt Design Contest that can be implemented in just 7 easy steps and we're here to help you along the way! In fact, we've created all of the marketing materials you'll need to get students excited about the opportunity, including everything from a Facebook Cover Photo to a customizable poster template.

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University Store Increases Textbook Sales With VIP Party

Posted by admin on 4/29/12 11:00 PM

Nowadays, competition in the textbook industry is steep. That’s why University Store at Murray State University wanted to find a way to both increase their textbook purchases and reward those who were shopping with them. So, in the fall of 2011, the store decided to offer an incentive to those students who took advantage of their prepackage program.

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Columbia, MO Named Hardest-Working Town in America!

Posted by admin on 4/26/12 11:00 PM

Columbia, Missouri, where MBS' main facility resides, was named the number one hardest-working town in America, according to a recent study from PARADE magazine and Total Cereals.

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