Foreword Online

Ideas, information and industry news for collegiate retailers



Centennials Focus on Quality

Posted by Liz Schulte on 3/15/17 5:30 AM

As the millennials are graduating, centennials are moving in, bringing a new set of values with them. They have high expectations, a focus on quality, a strong sense of thrift and the shortest attention span to date. Having never experienced life without technology, this resourceful generation is about to change the rules and it is up to the rest of us to keep up.

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CU Book Store: MVP at ICBA

Posted by Liz Schulte on 3/13/17 5:30 AM

The CU Book Store at the University of Colorado Boulder brought home the MVP award at this year’s ICBA conference in Las Vegas. This is the first time they have won the prestigious award in the history of their membership in the organization. Constantly watching the industry and learning from their peers, the CU Book Store brings successful innovation to their campus.

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Join Us For MBS Systems Spring Training Forum

Posted by Liz Schulte on 3/9/17 5:30 AM

The MBS Systems Spring Forums are back and better than ever!

Meet with industry peers and MBS Systems representatives in Columbia, Missouri, from April 18-20, 2017, for three spectacular days of hands-on learning. Network with other college stores from across the country and MBS Systems staff in daily round table discussions about topics that matter to you most. Bring your laptop or tablet to learn about the many capabilities of your system from the experts and get your questions answered.  Best of all, the event is completely free!

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Dave Propst – 39 Years, a Legend and His Legacy

Posted by Jason Smallheer on 3/8/17 5:30 AM

On Black Friday of 1977, Dan Schuppan, president of MBS Textbook Exchange, was having an in-person conversation with Dave Propst, a young man who worked at Bill’s Bookstore, the off-campus bookstore at Florida State University in Tallahassee. Propst was interviewing for the role of a wholesale rep for Missouri Book Services (now MBS).

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Don’t Give up on Brick-and-Mortar

Posted by Liz Schulte on 3/7/17 5:30 AM

Everywhere you look there is another article touting the benefits of eCommerce — and it is impressive. However, brick-and-mortar stores are still going strong and shoppers’ reasons for choosing in-person shopping over online shopping remain valid, as do the reasons some shoppers prefer making online purchases. The beauty of the dilemma is that it doesn’t have to be one or the other. Not only can both exist in harmony, but they can work together to provide a better experience for the shopper and the store.

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UC Davis Stores: Students' Saving With Aggie Kickbacks

Posted by Liz Schulte on 3/6/17 5:30 AM

Rewards programs are a great way to give back to customers and to encourage repeat business. Knowing your customers and adjusting to what suits them best is essential to developing a long-term plan. If they aren’t using the rewards program, it isn’t benefiting them or the store. When UC Davis Stores evaluated their Aggie Kickbacks program in comparison to UC Merced and UCLA, they saw room for improvement.

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Bracket Battle in the College Store

Posted by Jason Smallheer on 3/1/17 5:30 AM

Prepare yourself for the March Bracket Battle chaos! This month people will be asking you which college basketball team is going to go all the way and let’s face it, we have no idea which team is better and can only name a handful of players. But your Bracket Battle can be about more than basketball, and you’re going to take the annual bracket bonanza to a new level.

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Inspire Loyalty With Your Rewards Program

Posted by Liz Schulte on 2/21/17 5:30 AM

Nearly every store and restaurant has a loyalty rewards program. Some give you a specific item for free, some give money off and others build points that you can use in specified ways. However, when everyone is running a loyalty program, it becomes harder for a programs to live up to its intended purpose: to inspire loyalty.

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Kirkwood Community College: Communicating Success With Expo

Posted by Liz Schulte on 2/13/17 5:30 AM

Part of working in higher education is spending a good portion of each day trying to solve problems. What if you could address the concerns of faculty, staff and students while building your school’s relationship with its publishing partners, vendors and wholesalers — in just one event? It sounds too good to be true, but that’s what Kirkwood Community College in Cedar Rapids, Iowa, recently did.

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Madison College Tackling Textbook Costs Through Teamwork

Posted by Liz Schulte on 2/9/17 5:30 AM

A frequent point of contention between students and their school is course material affordability. Students want better prices, but their expenses keep going up. Often the cost-savings battle is fought on all fronts with each side of the issue squared off into their own corner, but what if it didn’t have to be?

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