Foreword Online

Ideas, information and industry news for collegiate retailers



Kutztown University Student Bookstore Enhances Their Image with New Rush Promotion

Posted by admin on 1/29/12 10:00 PM

Dedicated to offering affordable course materials, Kutztown University Student Bookstore gives away free textbooks each semester. But, to keep it fun for students, they find a new way to present this benefit every so often.

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UW Bookstore Explains Their Tricks of the Trade Book Business

Posted by admin on 1/9/12 10:00 PM

Located just north of downtown Seattle, University Book Store at the University of Washington is a college store that knows its books. Unlike many others in the industry, however, their course material sales make up a relatively small percentage of their gross sales. That’s because the UW Book Store has established a general book department that engages UW students, faculty and staff as well as customers from surrounding communities.

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College Stores Build Excitement for Their Competing Teams in Rose Bowl!

Posted by admin on 12/29/11 10:00 PM

Nicknamed ‘The Granddaddy of Them All’, the Rose Bowl is the oldest bowl game and arguably the most popular, ranking as the highest attended college football bowl game since 1945. Played on January 2 this year, it will be home to a sold-out stadium of over 64,000 enthusiastic attendees.

 
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Morehead State University Bookstore Increases Sales and Fun with Fashion Show

Posted by admin on 12/27/11 10:00 PM

There are lots of events that bring large amounts of people to your campus. But, how do you direct that traffic to your store? For Morehead State University Bookstore, the answer to that question is fashion!

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Deck Our Wall Photo Contest: Winners Announced!

Posted by admin on 12/22/11 10:00 PM

Over the past three weeks, we've had a blast watching stores compete in the Deck Our Wall Photo Contest, and it's safe to say we were more than impressed with the outcome! To participate, stores simply had to submit their most spirited photo and then try to accrue the most votes.

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University of Wyoming Bookstore Goes Mobile with Text Message Marketing

Posted by admin on 12/18/11 10:00 PM

Look around any college campus and you’ll see them everywhere: cell phones. Your students don’t leave home without them and use them constantly, making them the perfect resource for reaching your target audience.

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UVU Bookstore Enhances Customer Service Through the MBS System

Posted by admin on 11/29/11 10:00 PM

 

 
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The LSC Store Enhances Faculty Relations During Duty Day

Posted by admin on 11/27/11 10:00 PM

Receiving all your faculty adoptions on time is no easy task. That’s why the LSC Store decided to find a new way to educate faculty on the process, in hopes that an enhanced understanding would simplify the store’s effort.

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Beck's Book Store Believes in the Power of Customer Service

Posted by admin on 11/13/11 10:00 PM

In the days before computerized technology, our industry ran solely on the knowledge and integrity of those who owned and operated bookstores. Known as ‘bookmen,’ they had to understand exactly how each action would affect their bottom line, learning thousands of titles and prices out of the buying guide without any resource to rely on besides their own memory.

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Battle for Books Brings New Ideas to TCTC Campus Store

Posted by admin on 11/10/11 10:00 PM
After attending MBS’ exclusive webinar, Battle for Books, TCTC Campus Store discovered a renewed energy to fight back against the competition and reclaim even more student business. 
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