Foreword Online

Ideas, information and industry news for collegiate retailers



Spotlight: Kelly Jones It All Comes Back to Service

Posted by Lori Reese on 9/5/17 5:30 AM

MBS Direct Executive Director of Client Services, Kelly Jones, has been helping educators find course materials solutions since 2002. We sat down with her to discuss the latest challenges in education, the reason more schools are investing in hybrid solutions and the future of the textbook industry.

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A Festival of Silly Tricks and Sensational Treats

Posted by Lori Reese on 9/1/17 5:30 AM

October on college campuses brings crisp weather, costumes, candy and, of course, parties. Tap into the celebratory mood with a contest and event you can host any night of the month.

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Lane Community College’s Titan Store Scores Big With Convenient Food

Posted by Lori Reese on 7/31/17 5:30 AM

For Titan Store Director of Retail Services Tony Sanjume, watching sales data, mining the numbers and thinking strategically about merchandise trends are critical to staying current among Lane Community College’s 8,000-plus students. In recent years, the Eugene, Oregon store has met the challenges facing all college stores head on — launching a food division that now rivals the school supplies division in earnings.

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Cost Savings Through Scale

Posted by Liz Schulte on 6/20/17 5:30 AM

College stores are in a hard position. Stuck in the middle, everyone wants something. Students want lower costs. Faculty want their students to have their books in time for class. Administration wants to see the store make a profit. Making all three channels happy isn’t an easy task. Utilizing the principle of economy of scale can help you achieve that.

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UC Davis Stores: Students' Saving With Aggie Kickbacks

Posted by Liz Schulte on 3/6/17 5:30 AM

Rewards programs are a great way to give back to customers and to encourage repeat business. Knowing your customers and adjusting to what suits them best is essential to developing a long-term plan. If they aren’t using the rewards program, it isn’t benefiting them or the store. When UC Davis Stores evaluated their Aggie Kickbacks program in comparison to UC Merced and UCLA, they saw room for improvement.

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What a Bookstore Manager Wanted to Know on Day 1

Posted by Jason Smallheer on 1/27/17 5:30 AM

You’re a college bookstore manager. A superhero. A rare breed. You’re a leader and a motivator. You make a retail environment run like a well-oiled machine.  Every day you engage customers, hire and train employees, decide which items to carry, manage money, deal with sales calls, and now take on the challenges of posting to Facebook, Tweeting and taking on the “other duties as assigned.” 

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