Foreword Online

Ideas, information and industry news for collegiate retailers



Innovate Customer Experience Without Breaking the Budget

Posted by Liz Schulte on 11/8/17 5:30 AM

Improving the customer experience doesn’t have to include investing money on a store redesign or flashy events. In fact, there is a fairly easy solution. Customers want shopping to be easier. Sometimes, shoppers simply want to get in and out of the store as quickly as possible.

Read More

A Look at How Students Buy Course Materials

Posted by Liz Schulte on 8/25/17 5:30 AM

Course materials have a vital role to play in the success of a student’s education. However, making sure students have what they need when they need it is a concern. With the growing cost of education and student financial struggles, it’s important to understand their buying habits and their preferences when looking for solutions.

Read More

Rushing Toward Rush

Posted by Liz Schulte on 8/3/17 5:30 AM

Rush is right around the corner. Are you prepared? We compiled some of the best practices to prepare for one of your busiest times of the year.

Read More

Lycoming College Partnership Better Serves a Diverse Student Body

Posted by Lori Reese on 4/24/17 5:30 AM

For Lycoming College's bookstore director Tricia Bausinger, the recent decision to partner with MBS Direct is more than an opportunity to inject new life into a business. It’s a chance to offer better service to a rapidly-changing student body. 

Read More

Print Vs. Digital Course Materials

Posted by Liz Schulte on 2/22/17 5:30 AM

“Print is dead.”

“Digital will never last.”

Everyone has an opinion about the print vs. digital debate. Facts and figures can be quoted for both sides, making a compelling argument for each. The cost of print can be too much for students to shoulder. Retention is harder to achieve with digital. Back and forth, the argument can go on forever because the truth is neither platform is inherently bad or good. Both have unique pros and cons that make the decision about which one to choose nearly impossible.

Read More

Is Digital Officially More Popular Than Print?

Posted by Joe Clarkin on 4/26/16 11:00 PM

The popularity of digital course materials has been on the rise for years. With products like iPads, Chromebooks and other web-connected devices being more common, affordable and equipped with ever-more advanced technology, it has long seemed inevitable that eBooks would one day claim the throne that’s always been inhabited by print. According to one education publisher, McGraw-Hill Education, the answer to our titular question might just be “yes.”

Read More