Foreword Online

Ideas, information and industry news for collegiate retailers



Dean Asher

About Dean Asher

Dean Asher is a former copywriter with MBS. Though he no longer writes for us, he is still proud of having helped this blog continue to evolve as an industry-leading resource of news and original content.

Recent articles by Dean Asher

VCSU Reaches Broader Audience with Crazy Day Sale

Posted by Dean Asher on 9/21/15 12:00 AM

VCSU Bookstore makes an appearance in downtown Valley City each year as part of the local Chamber of Commerce's "Crazy Days Sale."

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Trends in Textbook Rental [Infographic]

Posted by Dean Asher on 9/1/15 11:50 AM

More and more students want rental these days. So why is that, and where do they get their rental books from? We answer these questions and more in this infographic that covers the most noteworthy trends in the rental industry.

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Rock the Vote with Campus Debates & Forums

Posted by Dean Asher on 9/1/15 12:00 AM

You might have realized by now that your students are an opinionated crowd, and one that loves a good opportunity to share their thoughts and opinions with their peers. And with debates and general election talk being in the news so frequently, now is a great time to get your students involved by encouraging them to rock the vote in some fun bookstore-related elections, polls and debates.

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OK State Shows Students the True Price of Buying Books

Posted by Dean Asher on 8/31/15 12:30 AM

Oklahoma State University Store is offering students a guaranteed buyback value on select titles this term. The pilot program has already seen an increase in sales for a number of titles.

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WCU Bookstore Creates Buzz with Booklet

Posted by Dean Asher on 8/3/15 12:00 AM

WCU Bookstore produces a booklet to accompany student orientation. In addition to spreads depicting special orientation merchandise and promotions, the booklet includes the itenerary for WCU's official New Student Orientation as well as information on various bookstore programs.

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5 Reasons to Shop at the Bookstore

Posted by Dean Asher on 7/21/15 11:00 PM

The new term is right around the corner, and with it thousands of students around the country will be making the same decision: should they shop with their campus bookstore, or should they take a risk on a third party?

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University of Utah Saves Big with Big Data

Posted by Dean Asher on 6/28/15 11:00 PM

For the University of Utah Campus Store, "Big Data" is a lot more than a buzzword. Store Assistant Director Vaughn Durfee knows how important that data is to effectively running the store. Taking advantage of MBS Systems Dashboard, Vaughn uses his store's Big Data including inventory, operations and sales figures to develop strategies for scheduling staff, manage inventory and much more.

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Booklog Users Gain Access to More Used Titles with MBS Partnership

Posted by Dean Asher on 6/25/15 1:20 PM

As the college retail industry continues to change, the independent college store is still the primary source for course materials for higher education learners in North America.

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MBS Salutes Our Newest Citizens

Posted by Dean Asher on 6/17/15 12:00 AM

MBS is dedicated to its employees and to celebrating diversity. That's why, during our company barbecue June 13, we took some time out to honor the 61 men and women who have earned their United States citizenship since coming to work with us.

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How to Make Your Next Buyback Even Better

Posted by Dean Asher on 5/27/15 7:33 AM
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