Foreword Online

Ideas, information and industry news for collegiate retailers



Forty-Niner Shops Plays Defense with Price Match Guarantee

Posted by Stephanie Kubas on 9/9/12 11:00 PM

There’s no doubt that students are savvy shoppers. In fact, comparing textbook prices has become an increasingly standard practice and the most proactive college stores have responded with more competitive pricing. Taking that commitment to transparency even further, Forty-Niner Shops, Inc., is now offering price matching during rush this fall.

Read More

How to Overcome Online Retailers' Rental Programs

Posted by admin on 8/12/12 11:00 PM

Amazon.com Inc. announced the launch of a new print textbook rental program last week. With such a significant retailer entering the rental game, it is more important than ever for college stores to offer the option to students.

Read More

Auburn University Bookstore's Textbook Buying Guide Enhances Student Perception

Posted by Stephanie Kubas on 7/29/12 11:00 PM

When it comes to choosing the most affordable course materials, students are often confused. For years, Rusty Weldon, assistant director at Auburn University Bookstore, had tried to verbally communicate his expertise on the topic to students and their families. Dedicated to saving his customers the most money, however, he decided it was time to show them instead.

Read More

UMD Stores Grow Community Relations with Weekly Farmer's Market

Posted by admin on 7/23/12 11:00 PM

Sustainability is important to many across the U.S., and the citizens of Duluth, Minnesota are certainly no exception. Recognizing that the community feels passionately about living a healthy and eco-friendly lifestyle, UMD Stores collaborates with both the University of Minnesota-Duluth and other local businesses to support several initiatives that are making campus even greener.

Read More

July Marketing Plan - Revealed!

Posted by admin on 6/28/12 11:00 PM

In April, we offered you Facebook Cover Photos and customizable posters that were designed with popular student trends in mind. This month, we're expanding on that with even more options! We've created specific themes to target freshmen and faculty as well as help you advertise during rush! Take a look at our 11 new designs that will make advertising much easier!

Read More

University Bookstore Shows Students Rental Savings

Posted by admin on 6/19/12 11:00 PM

MBS Foreword Online - Rental Savings PostersRental programs offer significant upfront savings to students; however, not all are aware of the benefits. To help students better understand the advantages of his store’s program, Jeff Wieck, textbook program coordinator. of University Bookstore at Eastern Washington University, decided to show rather than tell them about the cost-saving option.

Read More

University Book Store Draws Over 10,000 Attendees to Annual Event

Posted by admin on 6/17/12 11:00 PM

Loyal customers are the foundation of any strong retail operation. So, it’s important that stores show appreciation for their continued business. In an effort to do just that, University Book Store at University of Washington has hosted their Campus Thank You Celebration for the past 9 years.

 
Read More

BHSU Bookstore Promotes New Product with a Pajama Party

Posted by admin on 6/12/12 11:00 PM

Because their store is one of five in the industry that carries Bare Minerals products, Black Hills State University Bookstore wanted to advertise the new line to their customers. Using a targeted marketing approach, they decided to focus the promotion around their female students.

Read More

Three Rivers College Bookstore Raises Awareness with Rental Return Promotion

Posted by admin on 6/3/12 11:00 PM

Based on a financial analysis, NACS recently found Three Rivers College Bookstore to be three times more profitable as a percentage than the average community college bookstore; Bob Jansen, Executive Director of Retail Operations, attributes a big part of that achievement to the store’s rental program.

Read More

A Friday to Remember: Jeremy Roush's Buyback Adventure

Posted by admin on 5/28/12 11:00 PM

We’ve all had our trying days during buyback and rush. Between a steady flow of customers and questions, there are numerous challenges and our representatives always try to be ready to overcome them. However, this year, MBS Territory Manager Jeremy Roush, found himself in a predicament for which he wasn't quite prepared. Below, he describes the unusual circumstances he found himself faced with as he was trapped in an elevator during one of this year’s buys.

Read More

Subscribe for updates

Share your experience

Contact our editorial team to set up an interview or to contribute a guest post.

Most popular posts