Foreword Online

Ideas, information and industry news for collegiate retailers



NWTC Bookstore Prepares to Be 100% Online This Fall

Posted by Liz Schulte on 8/3/20 6:00 AM

Words like unprecedented have been coming up a lot lately to describe the current state of nearly every industry that has been impacted by the COVID-19 pandemic. The educational industry is no exception. During these truly unprecedented times, college stores like the Northeast Wisconsin Technical College Bookstore have demonstrated their adaptability, creativity and flexibility as they continue to find ways to proudly serve students and their campuses. We recently caught up with NWTC Bookstore and The Buzz Coffee Shop Manager Gretchen Bonnema to hear how her store is preparing for a 100 percent online fall term.

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How Can Your Store Get More Books for Fall and Save Money?

Posted by Liz Schulte on 7/29/20 1:00 AM

Ordering through MBS SimpleSource helps stores save money, time and get more books. The process is simple. Start your SimpleSource order as soon as possible. The earlier titles are submitted, the more discounted inventory you will have access to as the wantlist is reworked. Follow the progress of your order fulfillment in SimpleSource with easy to understand charts and graphs or set your cycles and let them run. We will take care of the rest.

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Spotlight: Clatsop Community College Bookstore Remains Open to Help Students During Pandemic

Posted by Liz Schulte on 7/27/20 8:00 AM

The Clatsop Community College Bookstore is in an unusual position: it never closed down during the COVID-19 pandemic. As the rest of campus moved online and closed to foot traffic, the college store remained open, becoming a single point of contact for all student needs. We sat down with Denise Russell, Bookstore/Copy Center Manager and Adjunct Professor, to discuss how the bookstore expanded its service during this time.

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How to Minimize Cost and Labor When You Get Late Textbook Adoptions

Posted by Liz Schulte on 7/22/20 6:30 AM

This year college stores might have a hard time getting on-time adoptions from faculty members. If adoptions come in late, how can your store get low-cost books you need in time for rush and minimize the amount of work required?

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Spotlight: Delta College Bookstore Streamlines Buyback and Minimizes Contact Points

Posted by Liz Schulte on 7/20/20 6:00 AM

An in-person buyback makes it hard for college stores to ensure both student and employee safety, but the Delta College Bookstore at San Joaquin Delta College came up with an ingenious plan that not only ensured everyone’s health and safety, but also made quarantining books simple. We recently sat down with Michael Williams, Auxiliary Services Operations Supervisor, to discuss how their buyback and rental return was set up and what made it a success.

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How College Stores Are Adapting to Changes in Retail

Posted by Liz Schulte on 7/15/20 6:30 AM

As COVID-19 is changing retail, campus stores are rearranging and remodeling their space to meet the current demands for health and safety. As college stores reopen, they must consider how students and customers can safely shop in the store and how the current environment has evolved customers’ retail expectations.

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Delta College Bookstore Strengthens Campus Relationships During Pandemic

Posted by Liz Schulte on 7/13/20 6:30 AM

Since the end of March, college stores have had to make quick adjustments to meet the unprecedented demands created by COVID-19. As the San Joaquin Delta College campus responded to the pandemic, the Delta College Bookstore stepped up with a plan to safely offer students a centralized location to return and pick up materials.

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Increase Online Engagement With a Strong Digital Presence

Posted by Liz Schulte on 7/8/20 6:15 AM

Online customer communication is multifaceted. Emails and text messages, online ads, promo codes and social media all contribute to building a strong digital presence that strengthens your store brand and elevates service.

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3 Best Practices for Planning Online Retail Events

Posted by Liz Schulte on 7/6/20 7:00 AM

The importance of eCommerce for college stores has grown exponentially over the past several months. While making sure your eCommerce website it up to date and offers students the same products they can get in your store is important, it is also necessary to actively promote your site and work to engage students online. With excellent planning, your campus store can host online events with a strong return on investment and increase student engagement.

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5 Ways to Strengthen Your Store’s Online Shopping Experience

Posted by Liz Schulte on 7/1/20 6:15 AM

With more importance than ever before placed on online shopping, stores are doing what they can to improve customers’ eCommerce experience and better compete. College stores have fewer resources than large online competitors, but they have a greater ability to continue to offer customers a personal touch — even online. Today, we have five tips to engage the campus community from afar.

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