Foreword Online (85)

Inspired at Inbound, part 1 [Series]

Posted by Erica Martin on 9/16/15 4:00 AM

Three members of the MBS marketing team spent last week in Boston, MA attending one of the biggest marketing conventions in the country, which was hosted by HubSpot (the marketing software platform that we use.) They'll each be sharing their experiences from Inbound 2015, and talking about what they learned as well as how they plan to teach us how to apply that knowledge to help our partner stores grow. Our former Web Developer, Erica Martin, is starting us off with the first installment of our three-part series.

NDSU Opens the Doors for an After Hours Bash

Posted by Kate Seat on 9/14/15 12:00 AM

Last week, NDSU Bookstore welcomed students back to campus with their eighth annual After Hours Party. This tradition is a nice break for staff and students alike after the hectic textbook rush ends, combining an ice cream social with simple games and plenty of prizes. Both the free ice cream and the prizes seem to be equally big draws.

Trends in Textbook Rental [Infographic]

Posted by Dean Asher on 9/1/15 11:50 AM

More and more students want rental these days. So why is that, and where do they get their rental books from? We answer these questions and more in this infographic that covers the most noteworthy trends in the rental industry.

Rock the Vote with Campus Debates & Forums

Posted by Dean Asher on 9/1/15 12:00 AM

You might have realized by now that your students are an opinionated crowd, and one that loves a good opportunity to share their thoughts and opinions with their peers. And with debates and general election talk being in the news so frequently, now is a great time to get your students involved by encouraging them to rock the vote in some fun bookstore-related elections, polls and debates.

OK State Shows Students the True Price of Buying Books

Posted by Dean Asher on 8/31/15 12:30 AM

Oklahoma State University Store is offering students a guaranteed buyback value on select titles this term. The pilot program has already seen an increase in sales for a number of titles.

The Importance of Listening to Your Customers

Posted by Kate Seat on 8/19/15 3:23 AM

It’s an age-old question: How do you know what your customers really want? Coming up with the right answer leads to satisfied shoppers and increased sales (win-win!), which makes finding the correct solution the driving force behind most successful retail ventures.

Riverland CC Bookstores Offer 3 Chances to Win the Window

Posted by Kate Seat on 8/9/15 11:00 PM

While there’s usually an event planned for buyback at Riverland Community College’s three bookstore locations, that’s not always the case with the beginning of the semester. This year, Bookstore Buyer Carissa Drake decided to mix things up a bit.

WCU Bookstore Creates Buzz with Booklet

Posted by Dean Asher on 8/3/15 12:00 AM

WCU Bookstore produces a booklet to accompany student orientation. In addition to spreads depicting special orientation merchandise and promotions, the booklet includes the itenerary for WCU's official New Student Orientation as well as information on various bookstore programs.

Laugh Off Bookstore Misconceptions by Reading Mean Tweets

Posted by Kate Seat on 8/1/15 12:00 AM

In a perfect world, every customer interaction would be… well, perfect. Satisfied shoppers would leave your store with a smile, vowing to return soon to purchase more. Then, they’d promptly tweet, like, post and rate their experience on any/all social networks they patronize, encouraging their friends and family members to also visit your store to buy copious amounts of merchandise.

Rush Survival [Infographic]

Posted by Kate Seat on 7/30/15 12:00 AM

Are you counting down the days yet? Rush will be here before you know it, so make sure you're prepared!

Ideas, information and industry news for collegiate retailers

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Inspired at Inbound, part 1 [Series]

NDSU Opens the Doors for an After Hours Bash

Trends in Textbook Rental [Infographic]

Rock the Vote with Campus Debates & Forums

OK State Shows Students the True Price of Buying Books

The Importance of Listening to Your Customers

Riverland CC Bookstores Offer 3 Chances to Win the Window

WCU Bookstore Creates Buzz with Booklet

Laugh Off Bookstore Misconceptions by Reading Mean Tweets

Rush Survival [Infographic]

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