Foreword Online

Ideas, information and industry news for collegiate retailers

Recent articles by admin

Columbus State Community College Promotes Textbook Affordability

Posted by admin on 11/10/13 10:00 PM

In recent years, the rising cost of textbooks has caught the attention of everyone from government agencies to the media. But, college stores have been taking action against the issue for years, ensuring they offer the lowest prices possible to their students. Columbus State Community College, located in Columbus, Ohio, has been at the forefront of the movement, doing all that they can to provide the best value; and they have faculty, students, administration and, of course, bookstore staff members, involved in the effort.

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GSU Store Increases On-Time Adoptions with Incentive

Posted by admin on 11/4/13 10:00 PM

The best way to get students to buy textbooks in your store is to ensure that you have competitively priced titles. But, in order to achieve that goal, your store needs to receive timely adoptions from faculty members, so you can pursue the most cost effective options early. As a result, many stores are looking at new ways to communicate with their faculty about this important topic, and The University Store at Georgia Southern University in Statesboro, Georgia happens to be one of them.

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Washington and Lee’s University Store Sees Social Media Increase from Halloween Spooktacular

Posted by admin on 10/30/13 11:00 PM

It’s one of the scariest holidays we celebrate, but Halloween can turn out to be a sweet event for college stores who create promotions centered on the yearly event. This year, Washington and Lee University Store decided do just that with a Halloween Spooktacular!

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College Stores Promote Breast Cancer Awareness

Posted by admin on 10/29/13 11:00 PM

College store across the country promote breast cancer awareness and some use our marketing plan to give them a leg up on the effort. 

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Easy Ideas for Facebook Engagement

Posted by admin on 10/23/13 11:00 PM

Thinking of creative ways to get your students interacting on Facebook isn't easy. So, we've compiled a list of quick strategies you can implement that others have found successful. Check it out:

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Morehead State University Bookstore Generates Excitement with Unique Competition

Posted by admin on 10/20/13 11:00 PM

When offering promotions, retailers usually focus on how they can draw in the majority of their customers. But, in the case of college stores, that means some students’ interests or activities aren’t often represented. So, this year, Morehead State University Bookstore decided to make an extra effort to focus their attention on the various disciplines within their campus. They recently launched the first in a series of activities aimed at getting involved with departments who may not be marketed to regularly with the Fall 2013 Eagle Face-Off Student Makeup Competition.

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Dickinson College Bookstore Increases On-Time Adoptions with a Sweet Surprise

Posted by admin on 10/6/13 11:00 PM

On-time adoptions benefit everyone; your store, your students and even the faculty members who submit them. But that doesn’t mean receiving them is easy. Dickinson College Bookstore’s approach to tackling this tricky task is to use a simple, yet incredibly effective strategy: face-to-face communication.

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AU Bookstore Lets Students Embark on a Pirate-Themed Adventure

Posted by admin on 9/22/13 11:00 PM

Avast ye mateys! Ye hearties at Auburn University Bookstore have a treasure trove of ideas to share with ye. By hosting a variety of interactive activities in honor of International Talk Like a Pirate Day, students and staff alike had a ruckas!

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UMBC Bookstore Boosts Twitter Following with Friday the 13th Contest

Posted by admin on 9/16/13 11:00 PM


 The store kept the advertisements for the scavenger hunt simple by posting just this image and a brief description on their Facebook page.
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RCTC Bookstore Improves Service with iPads

Posted by admin on 9/8/13 11:00 PM

We all know that students have lots of options when it comes to buying textbooks. So, when they make the decision to step in your store, you need to do everything possible to keep them there and to win their business. That means not only having competitive prices, but also excellent service.

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