Foreword Online

Ideas, information and industry news for collegiate retailers



Independent College Bookstore Industry Trends: eCommerce

Posted by Liz Schulte on 4/12/21 6:30 AM

One of the most important outlets for college bookstores is the eCommerce website. As the world around us continues to change and evolve, the eCommerce site has become increasingly important to the store’s relationship with students, the campus and the outside community. In the Independent College Bookstore Industry Trends: eCommerce White Paper, we take a look at how college stores have updated eCommerce sites for the immediate market shift.

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Three Ways to Streamline Order Fulfillment

Posted by Liz Schulte on 4/5/21 6:30 AM

Order processing for online orders needs to be fast and accurate. However, this can be a challenge with limited staff and resources. College store associates often have to fulfill many different roles in the store, and the recent uptick in online orders, while great for the store, might strain your traditional methods. How can college stores simplify online order processing?

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Managing Buyback and Rental Returns Student Communication

Posted by Liz Schulte on 3/29/21 6:00 AM

Buyback is an important event for the college store. It helps stores ensure you have the low-cost used book inventory necessary for the following term and gives students an easy time and place to return rental books. However, due to state, local and campus restrictions, it may not be possible to have an on-campus buyback this term.

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Campus Store Conversations: How to Keep Your Website Content Fresh and Interesting

Posted by Liz Schulte on 3/22/21 6:00 AM

The college store website is one of the primary avenues for customers to make purchases from your store and a great way to share information with students. However, how can you attract repeat visitors to your website? One method is to keep your site fresh with ever-changing content and up-to-date information.

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Three Tips to Improve Your Alumni and Community Marketing

Posted by Liz Schulte on 3/17/21 6:30 AM

The college store site is your most valuable resource for attracting alumni, parents and fans to shop from your store. However, these groups might not actively look for your store when they want to show their support for your college. So, how can you drive alumni and the extended campus community to your college store website?

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Century College Bookstore Simplifies eCommerce Website Navigation

Posted by Liz Schulte on 3/15/21 6:30 AM

Website expectations are constantly changing. In addition to keeping information updated, college store eCommerce sites must also keep up with their web design and ensure easy customer navigation. When Brian Beahan, Bookstore Supervisor, Century College, started in April of 2019, he knew the website would be the first project he needed to work on. After a complete website redesign, he is still working to ensure the store’s customers get the very best user experience.

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Ridgewater College Bookstore Creates a Cohesive Online Presence

Posted by Liz Schulte on 3/8/21 6:30 AM

For college stores like Ridgewater College Bookstore, updating the website to display all of the available inventory, share up-to-date information and streamline the purchasing process became a top priority in 2020. Joining the Ridgewater College Bookstore staff a month before COVID shutdowns, Bookstore Coordinator Megan Andresen had to quickly get up to speed on the MBS system and create a cohesive online presence for the bookstore.

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Accelerating Change: How to Meet Today's Market Demands

Posted by Liz Schulte on 3/1/21 6:00 AM

MBS was once again proud to take part in the ICBA conference this year and to support independent college stores. MBS Representatives enjoyed seeing and speaking with the many college store professionals in attendance. As always, it was great to hear what everyone is focused on for the spring term and the plans they are making for fall.

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Plan an in-Person Buyback Event This Spring

Posted by Liz Schulte on 2/22/21 6:30 AM

It’s nearly time for textbook buyback again. As the end of term swiftly approaches, it’s good to have a solid buyback plan in place that you can start communicating to students. An in-person buyback offers so many benefits to the college store and students. Today, we are going to look at ways stores can plan a safe, on-campus buyback this term.

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Tips to Prepare for an MBS System Implementation

Posted by Liz Schulte on 2/17/21 6:00 AM

Implementing a new retail system is a big job with a lot of different pieces that need to come together. However, going from an obsolete system to a complete omnichannel retail solution offers benefits that are well worth the effort.

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