Foreword Online

Ideas, information and industry news for collegiate retailers



Welcome New Partners

Posted by Liz Schulte on 1/9/23 6:30 AM

In 2022, MBS welcomed 25 new Premier Partners and retained 99% of our existing partners. We are so grateful for every college store we work with. Thank you for placing your trust in MBS. We are proud to serve independent campus stores.

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2022 Best Practices for College Stores

Posted by Liz Schulte on 12/19/22 6:15 AM

2023 is almost here. After this week, Foreword Online will be taking a short break. We will return on January 9, 2023, with more helpful stories. Let’s take a moment to look back at 2022 and all that we have learned.

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5 Ways to Grow Your Customer Email and Text Message Marketing Lists

Posted by Liz Schulte on 12/12/22 6:15 AM

Communication is key for increasing store foot traffic and market share. If customers don’t know about the fantastic bargains they can get in your store, then they might not think to shop with you. Email and text message alerts can be a great way to communicate store sales, promotions and events, but how can stores encourage more customers to sign up to receive email and text message alerts?

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Three Facts You Might Not Know About SimpleSource

Posted by Liz Schulte on 12/5/22 6:45 AM

Chances are you have probably heard of SimpleSource — your store might even use it for ordering. The benefits of SimpleSource are undeniable. This ordering tool, designed to help college stores maximize their wantlist fulfillment with minimal effort, is free and available to all college stores. However, there are still a few things about SimpleSource that you might not know.

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How to Maximize Your Store’s Competitive Advantages

Posted by Liz Schulte on 11/28/22 6:30 AM

In a crowded market, what are the top competitive advantages college stores have? Online and locally new competitors are popping up for college stores. Everyone is vying for students’ attention and likely offering similar deals. However, independent college stores have some innate competitive advantages that can help you keep and expand your market share. Let’s take a look at some of the ways the MBS system helps you leverage your store’s advantages.

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MBS Is Closed Nov. 24-25 in Observance of Thanksgiving

Posted by Liz Schulte on 11/21/22 7:00 AM

MBS will be closed on November 24 and 25 in observance of Thanksgiving.

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MBS’ Flexibility and Commitment to Campus Stores Sparks Premier Partnership Agreement With OSU Beaver Store

Posted by Liz Schulte on 11/14/22 6:30 AM

Oregon State University Beaver Store decided to become an MBS Premier Partner this year for several reasons: providing students with options, cost-saving benefits, MBS’ commitment to college bookstores, the service and products MBS provides college stores, and more. We recently spoke with the Beaver Store’s Chief Academic Materials Officer James Howard (an almost 30-year veteran of the college store industry) about why the store decided to partner with MBS and how the industry is changing.

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Centralia College Bookstore Appreciates How MBS Helps Independent College Stores

Posted by Liz Schulte on 11/7/22 6:30 AM

Centralia College Bookstore has worked with MBS for a number of years through its ICBA membership, but recently they have taken the step to enter into an MBS Premier Partnership. Seeing the value in the array of benefits, the store decided to lock-in MBS partner perks for the future.

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Weber State University Wildcat Store Provides Students Course Material Choices

Posted by Liz Schulte on 10/31/22 6:30 AM

The Weber State University Wildcat Store serves a diverse student body. Providing students with a variety of course material formats ensure the store can supply the materials that best fit student budgets and learning styles. Recently, we spoke with Wildcat Store Academic Supply Manager Sarah Tooker about how an MBS Premier Partnership benefits her store and helps them achieve their goals.

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An MBS Premier Partnership Streamlines Processes for the Skidmore Shop

Posted by Liz Schulte on 10/24/22 6:30 AM

The Skidmore Shop at Skidmore College recently joined MBS in a Premier Partnership. With an assortment of invaluable benefits and MBS’ strong inventory supply, it was an easy decision for the store. We recently sat down with Martha O’Leary, Director of Brand Communications and Marketing; Dawn Greenlaw, Associate Director for Bookstore; and Becky Mattison, Sr. Academic Materials Associate, to discuss why they chose to partner with MBS and how the partnership has benefited their store.

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