Foreword Online

Ideas, information and industry news for collegiate retailers



Share Your Thoughts: How Do You Show Customers You Care?

Posted by Lori Reese on 12/19/17 5:30 AM

Sometimes we need a sales associate’s attention, and sometimes we need to be left alone. For those in customer service, it can be tough to tell the difference, and getting it wrong can cost businesses sales and customers. As college stores seek to become campus destinations that offer memorable experiences, knowing how and when to approach a shopper is critical.

Read More

Location, Location, Location: University of Mary Bookstore Makes the Most Out of Its New Locale

Posted by Liz Schulte on 12/18/17 5:30 AM

Earlier this fall, Kate Weinand with the University of Mary Bookstore came to Columbia, Missouri, to attend the MBS Systems Training Fall Forums event. Over the course of a few days, attendees are able to network with individuals from other stores and learn more about the capabilities of their MBS system. We sat down with Ms. Weinand to hear more about the University of Mary Bookstore and its new location. 

Read More

Protect Yourself: Small Businesses are Prime Targets for POS Cyberattacks

Posted by Lori Reese on 12/15/17 5:30 AM

How’s this for a mind-boggling number? $2 trillion. That’s how much cybercrime is projected to cost businesses by 2019, according to Forbes.

Read More

The Pros and Cons of OER

Posted by Liz Schulte on 12/5/17 5:30 AM

Open Educational Resources are a hot topic in education. Students need ways to lower costs. Naturally, they look to schools to provide them with better solutions. In turn, many schools look to OER to help accomplish that goal. However, these no-cost options are just a piece of the course materials puzzle.

Read More

Superb Student Service is the No. 1 Priority at Bloomsburg University Bookstore

Posted by Lori Reese on 12/4/17 5:30 AM

University stores are demonized on many campuses: “The bookstore is only out for profit,” faculty and students say. At Bloomsburg University Bookstore, nothing could be further from the truth. Manager Laura Heger stays enmeshed in student life, working actively to build the store’s reputation as a campus service through dialogue with customers.  

Read More

The Resolution Reckoning: Combining Trends to Increase 'Foot' Traffic

Posted by Lori Reese on 12/1/17 5:30 AM

 “May the odds be ever in your favor!” ®

Read More

Last Minute Holiday Promotion Ideas You Need

Posted by Liz Schulte on 11/30/17 5:30 AM

December is to shopping what Halloween is to candy. While it is a busy season for college stores, it is also the perfect time to take advantage of the shopping spirit and run a holiday sale. That’s why we have compiled some last-minute holiday promotion ideas to increase foot traffic in your store.

Read More

Three Reasons Customers Don’t Voice Their Complaints

Posted by Liz Schulte on 11/27/17 5:30 AM

Customer service can be tricky. You want to do everything in your power to make the customer’s experience with your business pleasant, but inevitably there will be times when someone has a bad encounter. If they tell you the issue, it can be resolved. Often, though, customers don’t give voice to the complaints. Unless there has been an egregious error, most customers will just walk away disappointed or angry, which leads to a loss of customers and revenue to the store.

Read More

Happy Thanksgiving!

Posted by Liz Schulte on 11/23/17 5:30 AM
Happy Thanksgiving
Read More

Are Your Goals Limiting Your Growth?

Posted by Liz Schulte on 11/22/17 5:30 AM

It’s the time of year where goals start creeping into consciousness. We are evaluating the goals we fell short on this past year and establishing new benchmarks for next year. It is also around this time that the onslaught of articles come out about whether or not goal setting is even worthwhile. On one hand, goals can inspire employees to reach higher, but on the other, they can also become a hinderance and waste precious time.

Read More

Subscribe for updates

Share your experience

Contact our editorial team to set up an interview or to contribute a guest post.

Most popular posts