Topics: textbook affordability, faculty relations, adoptions
When faculty members submit their adoptions on time (or early), your students have more opportunities to save when they purchase their course materials the following term. To make it easier for you to communicate the important role your faculty play in the price of textbooks, we've rounded up a selection of the free resources we've created over the past couple of years. Browse the materials below and simply click on each image to download each item or set.
Topics: retail technology, eCommerce
Showrooming isn’t going anywhere. It’s become a staple of the in-person shopping experience, and retail stores across the country are working hard to prevent their customers from walking in their doors, checking out their products, and leaving before purchasing that same product online.
Three years ago, the staff at the Iowa State University Bookstore adopted a new strategy striving for “Excellence in Customer Service.” After evaluating their approach to the unique challenge of a store with a great deal of floor space, a large, diverse inventory and a broad range of different types of customers, they came up with a new platform for expectation for all UBS staff members.
Whether you’d like to clear out some inventory or showcase new products, hosting a “Swap & Shop” event is a great way to get your customers to come in and see what you have to offer. And it couldn’t be easier: all they have to do to receive a discount on new apparel is bring in their old, gently-worn school gear. They’ll love the opportunity to refresh their wardrobe (just in time for spring), clean out their closets and — because you’re combining the event with a donation drive for a local charity — participate in a great cause!
When bookstore employees stare at the miniature mountains of rental returns piling up in their store room at the end of each term, it's often a daunting feeling.
Topics: faculty relations
The symbiotic relationship between a store and its school’s faculty is extremely important. You are reliant on one another to get things done, and in order to have all of your course materials ready for your students at the beginning of each term, you have to work together. But how faculty views the store may differ from how the store views itself, and those discrepancies could keep you from maintaining as efficient a relationship as you might like.
We've all been there. You hear rumblings about a new website or service advertising itself on your campus as the latest, best and only student-oriented, free marketplace for selling books, apparel and other items directly to other local students.
Topics: retail management
What makes training for your store and its employees so crucial? Find out in this guide!
Topics: social media, snapchat, MBS Monthly Marketing Plans
With 100 million daily users, Snapchat is an app that’s already found a devoted audience among millennials. What’s the appeal?
Though these only scratch the surface of what makes the app so popular, they’re a great place to start to explain how Snapchat can be an invaluable tool to increase engagement from your customers, move some merchandise and put a fresh spin on the old flash sale.
Topics: buyback, college store stories
As students study hard, juggle multiple finals and term papers and make travel arrangements for the winter break, it can be difficult for bookstores to make sure their buyback marketing is being heard.
Contact our editorial team to set up an interview or to contribute a guest post.
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