Foreword Online

Ideas, information and industry news for collegiate retailers



Spotlight: Jenna Lee - Are You Taking Full Advantage of Your College Store Retail System?

Posted by Liz Schulte on 2/19/20 6:00 AM

Your college store retail system is essential to your store. From back-office functions to your eCommerce site and POS efficiency, your system should empower associates and continue to evolve alongside your store. One way to ensure your store is getting the most out of its system is through practical training that is tailored for your store’s specific needs.

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Thompson Rivers University Bookstore Increased Used Book Sales 40%

Posted by Liz Schulte on 2/18/20 6:32 AM

Like many college stores, the Thompson Rivers University Bookstore has weathered a lot of industry changes over the last few years. Searching for a way to counteract declining textbook sales and improve student service, Course Materials Purchasing Coordinator Jon Mackintosh signed up for SimpleSource with the hope that he could save time and bring more high-quality used wholesale textbooks into the store.

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Apple® DEP Elevates CMU University Store

Posted by Lori Reese on 2/17/20 7:00 AM

Not long after Jake Swanson joined Carnegie Mellon University (CMU) University Store as the technology store manager, he was invited to a meeting with some of the nation’s top minds in computer science. The topic: MBS Store Technology Solution’s Apple Device Enrollment Program (DEP).

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How AI is Changing the Textbook Industry

Posted by T.A. Nathan on 2/12/20 6:00 AM

Artificial intelligence has shaped the textbook industry in a variety of ways as publishers and retailers have adapted to innovation. It encompasses data trend analysis, automation of textbook sourcing, and even customer interactions through smartphone applications and cash registers. 

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CCRI Discovers the Power of Retail Analytics

Posted by Lori Reese on 2/11/20 7:00 AM

Ray Karasek, Community College of Rhode Island’s Auxiliary Services Director, calls the Dashboard analytics suite “the Ferrari of MBS.”

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The Complete Guide to Alternative Revenue Streams for College Stores [White Paper]

Posted by Liz Schulte on 2/10/20 6:00 AM

Diversifying revenue is a must for most college stores in today’s market. Developing unique ways to set themselves apart from competitors solidifies student engagement and campus relevance while securing the future of the campus store.

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Spotlight: How to Streamline Implementation of a New Retail System

Posted by Liz Schulte on 2/4/20 6:00 AM

Switching your retail management system isn’t done on a whim. A lot of research goes into making sure that the new system will continue to be the right fit as your store and the retail industry evolve. However, while there are numerous benefits to upgrading your system, implementation can still seem like a daunting task. That’s why we recently sat down with Senior Systems Consultant Angela Gray to discuss how she helps ensure a streamlined implementation process for our partner stores.

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Increasing Your Digital Flexibility

Posted by T.A. Nathan on 2/3/20 6:00 AM

The final day of the MBS 2019 Forums sessions started with a discussion about digital flexibility. Digital flexibility requires stores to look ahead and prepare for an ever-evolving textbook industry. Staying knowledgeable of industry changes keeps stores ahead of the game and capable of providing the best experience for customers.

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5 Ways Your College Store Can Compete with Retail Giants

Posted by Liz Schulte on 1/29/20 6:00 AM

Every industry experiences disruption that changes the way business is done. From education to retail to publishing, businesses and organizations must develop strategies that will help them compete in an increasingly virtual world. College stores experience change from all sides: new course material formats, evolving student and customer expectations, and recent campus and state initiatives. How can your store not only compete but thrive in this new world of retail giants?

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A Comprehensive Guide to Twitter for Campus Bookstores

Posted by T.A. Nathan on 1/28/20 6:00 AM

What sets Twitter apart from other social media mediums is that it promotes user engagement with other users through quick messages or tweets. Twitter’s fast-paced stream of posts makes timing and quantity important factors in your profile’s success.

Twitter is most popular with those in their 20s, according to Sprout Social. This makes Twitter an excellent choice to use for promoting your campus bookstore.

“With Twitter, we also have a younger audience. There, things like humor, memes, GIFs and more casual posts do well,” Auxiliary Services Marketing Manager, GVSU Laker Store, Liza Guikema, said.

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